Our custom marketing strategies include:

• Relationship assessment
  - outline of all potential audiences for relationship development efforts with specific recommendations to fit your objectives and budget
• Marketing strategy
  - Creation of a marketing plan for each audience that includes:
  - profile of the target audience characteristics
  - development of a clear positioning message
  - creative strategy outlining rational and emotional appeals
  - promotional strategy outlining recommended process for marketing
  - tactical recommendations including initial concepts for marketing communications

Here's the process we follow in designing marketing strategies:

The Haley Marketing Process