If you type “email marketing trends 2012” into Google, the overwhelming theme is Mobile, Mobile, Mobile. Like it or not, the mobile revolution is upon us. Take these staggering stats into consideration… As of July 2011 ~20% of all email views were done on mobile devices. and… That was up 50% in just six months…. Continue reading
As reported by ere.net, requiring a high school diploma as a job requirement may be deemed as discriminatory by the EEOC. According to the information posted to the EEOC’s website: “If an employer adopts a high school diploma requirement for a job, and that requirement “screens out” an individual who is unable to graduate because… Continue reading
Q: A recent issue of Staffing Industry Review says that social media may otherwise kill need for staffing companies due to its ability to bypass agencies allowing clients to directly talk to potential employees. Do you find this true and what do you suggest we do to become more “social media savvy” to control this… Continue reading
Here’s an interesting article about web traffic and the impact of social media. While the article was not written about the staffing industry, the implications are pretty interesting for staffing and recruiting firms. The article’s basic message is that traffic on many major consumer oriented websites has stopped increasing and in some cases is actually… Continue reading
My friend Jessica recently tweeted this article about 7 reasons job seekers should write blogs. I thought it would be a great article for our readers, and it got me wondering if any of you have found candidates because of their blogs or social media pages. Have your clients? Feel free to share this with… Continue reading
Will it be Facebook? Twitter? LinkedIn? Nope. According to a research study by social marketing software firm Awareness Inc, more marketers are planning to invest in blogs than any other social media platform. Of those not already blogging, 28% plan to get started in 2012. And of those already blogging, 91% plan to increase their… Continue reading
Fortune Magazine just released it’s 2012 Best Companies To Work For list. No surprises that Google once again holds the top spot. Apparently they have Bocce courts at the Googleplex! (I’ll be speaking with David about this as soon as I’m done writing) As a staffing firm you are in a unique position, not only… Continue reading
Matt Faso has officially been promoted to Head Belgian Waffle Maker at Haley Marketing Group. Some lucky Haley employee is turning another year older today and is about to get one of the best birthday buddy surprises yet! Fellow HMG employees were heard cursing Matt in the halls, “That [expletive], now he’s raised the bar… Continue reading
Our Director of SEO & Social Media Marketing, Brad Smith will be presenting to Alumni and current students at Medaille College tomorrow about Social Media in the Workplace. He’ll be talking about how social media is used in the job hunt, networking, interviewing and screening and also how it is used as business tool. For… Continue reading
Q: Should I worry about the way my email displays on mobile devices? In short, yes… Consider these statistics: One in three Americans owns a smartphone (Haselton) Today, 16% of email is read on mobile devices (Fickes) Email reading on mobile devices rose 81% from October 2010 to April 2011 (Fickes). This number is expected… Continue reading
I just read a great blog post from Harvard Business Review: IBM Focuses HR on Change. As you might guess, the post was about IBM’s HR department, and how they have evolved to be a strategic change leader driving radical improvements in technology, culture and performance. While most big corporate HR departments tend to be… Continue reading
“Target still hasn’t gotten back to me” says Todd (Marketing Advisor here at Haley.) It’s a little more than two hours after he Tweeted at Target about his bad experience in one of their stores during his lunch break this afternoon. I’ve said it before, and I’ll say it again: Businesses have to stop ignoring… Continue reading
Ever dream of channeling Steven Spielberg or Martin Scorsese in order to create a high quality video for your business? Well, it doesn’t take a Hollywood production team to create professional videos for your business! In fact, you can create compelling videos to fit your business in no time at all. But how can you… Continue reading
Stay on Target Our Friend It is with incredible sadness that I write this post. On January 3, 2012, Haley Marketing’s Art Director, Neil Kowalewski unexpectedly passed away. Neil joined Haley Marketing in March 2005. He was an incredibly gifted artist. A perfectionist. And very demanding of himself and his peers. He was in so… Continue reading
