Attention – that’s what our audience has and that’s what we want to gain. Yes, it’s easier said than done, but when we have supporting data, that can help us make better decisions about our marketing. It helps us meet our business goals. It helps us select the right strategies and tactics to go where… Continue reading
… said no one ever. Having fun relieves stress, brings people closer, and is an important part of our everyday lives. So, Why Don’t Staffing Companies Use Fun in Marketing? That’s a question I don’t have an answer for. Maybe some companies are afraid they won’t be taken seriously. Or that it won’t get their… Continue reading
Planning to attend SIA’s Executive Forum this year? Three members of the Haley Marketing team will be there; David Searns, Ryan Maher, and Paula Zeisz. Connect with us on LinkedIn and find us at the conference February 25-28. We’d love to chat about your business. This year’s Executive Forum North America will be held in… Continue reading
In the first week of February, a number of Facebook pages appeared to lose the ability to post jobs directly to their company Facebook pages. As soon as we saw this at the Haley Marketing Group, we started to think of some alternatives. Our Digital Marketing Specialist Hannah jumped into a Facebook chat to gather… Continue reading
On this episode of InSights, Brad Bialy and Matt Lozar discuss: The Keys to Defining Your Target Audience (1:25 – 6:37) How to Gather and Respond to Online Reviews (6:38 – 12:37) The Importance of Calls to Action on Your Career Site (12:38 – 20:47) A Quick-Hitting Recap of Each Segment. They’re joined in segment 3,… Continue reading
What will result in success? With any investment made by your staffing agency, it could be internal hiring, recruiting spend, marketing spend, etc., you think about it. Before signing that paperwork or making that decision to move forward, that question probably pops up. Considering programmatic job advertising shouldn’t be any different. It’s a question we… Continue reading
Ever spend time with a sick toddler? When they don’t feel good, they may ask for candy, soda or ice cream – but all the sugar in the world won’t cure a cold. As an adult, you know that what they ask for isn’t necessarily what they really need. The same logic applies to staffing… Continue reading
Time to check in with our old friend Scott Wintrip. Scott is celebrating 20 years of providing staffing and recruiting firms with the best advice in the business. On this episode we talk to Scott about: Traits you should look for from candidates for your internal positions How can firms help fill the void from… Continue reading
In 2018, we really focused on developing a programmatic solution for staffing agencies. (What Is Programmatic Job Advertising? Start here.) Seeing value for our clients and prospects, we knew there was an opportunity to help staffing agencies put more people to work through using the programmatic tactic to manage job board spend. We worked through… Continue reading
