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If you haven’t yet heard of the bullet journaling trend, head on over to this website to see what all the fuss is about. As you can see Ryder Carroll keeps it pretty simple. If you’re curious about beautiful artistic bullet journals here are a few examples. As you can see, the system is… Continue reading
Coffee and I go way back. Over the years, I’ve learned a few tricks on how to make my coffee taste better. There are many parts to the process, however, I’ve found that the type of coffee beans I use and how I choose to filter the brew, greatly affects the outcome. I’ve found, that… Continue reading
As Maine’s leading temporary employment agency, Springborn Staffing has been providing best-in-class staffing services for more than 30 years. As their website became dated, they were looking for a site that would extol the energy and enthusiam with which they work with both their clients and candidates. The new site also had to emphasize their… Continue reading
There have been some pretty great perks to working at Haley Marketing Group. We have an active Wellness Committee, two volleyball teams participating in a local league, various after-work (and during work!) activities as team-building events. However, one of the most enjoyable perks isn’t any of those! Within the first year of being hired at… Continue reading
Over the past few years, there has been an emphasis on minimalism. On analyzing your life to examine what adds to your happiness and success and what weighs you down. If you have read Leo Babauta’s Zen Habits blog or picked up Marie Condon’s The Life Changing Magic of Tidying up, you’ve probably learned a… Continue reading
Are you familiar with Facebook Live? If not, you should be! Facebook Live is a live video streaming service that allows users to broadcast from anywhere, at any time, from their desktop, laptop or mobile device directly to their Facebook News Feed. This is a great way for businesses to pull back the curtain and… Continue reading
We say it all the time here: it costs far more to win a new client than it does to keep an existing one. But don’t just take our word for it! These statistics clearly demonstrate the benefits of creating customer loyalty: Thank you to Fieldboom.com for this infographic.
Landing pages play a crucial part of your marketing’s success. But too often, they are either poorly executed, underutilized or just completely disregarded as a part of a marketing campaign. Why Landing Pages Matter Many firms don’t even think about landing pages because of the investment of both time and resources to develop a well-crafted… Continue reading
My clients who have the most success with their blogging and social media programs know what they’re good at, which means they know who to target, but more importantly, who not to target. Spreading your marketing efforts too thin to incorporate “everyone” will leave you without resources to focus on the target market that is… Continue reading
In a tight candidate market, you need every advantage you can get over the competition. With open job orders, you could just throw boat loads of money at them. You could post on all the job boards, use syndication platforms to hit all the aggregators or spend a bundle on job promotion. Or, you could… Continue reading
From Classroom to Conference Room From the moment I started college, it was drilled into our heads that the “real world” would hit you fast and how important it is to take advantage of learning as much as you can. Being a business student, the best way for us to tackle the transition would be… Continue reading
For as long as I can remember, I have always been a morning person. I loved to be the first person up, and to go wake everyone up was such a joy for me…little did I know not, a single person enjoys being woken early. Everything about watching the sun come and enjoying every minute… Continue reading
Let’s get right to the point. The answer is yes. Yes we do. With a giant bowl of chocolate outside of our offices well within our reach, what exactly do we go for? I have been paying attention for the past couple of weeks and it turns out that PMs are not the biggest candy… Continue reading
Kaizen. If you’ve been following marketing blogs these past few months, you’ve heard the term. For those of you who haven’t yet, here’s a quick summary from the Wikipedia article: “Kaizen (改善), is the Japanese word for ‘continual improvement’.” Source: https://en.wikipedia.org/wiki/Kaizen What does this mean for your company? For a lot of you, you’re already… Continue reading
I was watching The Bachelorette Monday night (don’t judge me!) and thinking about how much the process is like hiring. You… Start with a wide range of prospects Notice who makes a great impression Eliminate unsuitable candidates quickly Narrow the field to a select few Make your final decision The similarities are striking… As you… Continue reading
In one of our recent sales calls our team was asked the question: “Do you see many job seekers reading articles and other information frequently enough to benefit from the time it takes to keep the blog updated?” The short, and immediate, answer was “YES!” But, here is why it makes so much sense: Job seekers… Continue reading
