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Discover the latest trends in staffing websites, social media & content marketing, SEO, PPC, graphic design and even advice providing share-worthy service!
Despite what you may have heard, reports of the death of direct marketing have been greatly exaggerated. It might be surprising to learn that direct mail is actually in the midst of an epic comeback but the digital space has become so crowded and noisy that marketers are turning to this old-school approach as a… Continue reading
Remedy Intelligent Staffing out of Jacksonville, FL came to Haley Marketing Group to help them increase the mindshare of the cliental through the Southeast region as well as their divisional partner Westaff based out of Topeka, KS. We created a series of door openers to allow them to get their foot in the door with not… Continue reading
A running joke for marketing professionals is when a client reaches out and says something to the effect of “What Did You Do?” That can be a good email or phone call… or a bad email or phone call. This time, it was a good email. “Matt – you’ve blown up our FB!” For this… Continue reading
Who’s afraid of the big, bad blog? Deciding to write a blog post can be scary. When I first sat down to write a blog post, I just sat there looking at the screen. I was afraid I had nothing to share – who wants to hear what I think? Do I know enough about… Continue reading
The web has made the world more connected than ever before. It is easier than ever to: live and work remotely, have longer distance relationships (personal and professional), have fewer conversations face-to-face versus through an electronic device and share our thoughts one-to-one or one-to-many Our world is smaller (figuratively speaking of course). This changes the… Continue reading
At Heart of the House Hospitality (HotHH), they are more than a staffing company, they focus on labor management and careers in the hospitality industry. They were founded in 2008 as ECU Staffing Multi-Services, LLC. They changed theirname to Heart of the House Hospitality (HotHH) in 2017 to more accurately reflect our values. Their goal is… Continue reading
This question was originally asked on Quora.com and came to me from a client recently: What is the ideal length for a social media video? For those of you who are making a video for your staffing company and don’t want to learn the “why” behind it… If you are looking to capture attention and… Continue reading
Want new Instagram followers quickly? You’re going to have to follow them first! Here are three fast and very easy ways to get more Instagram followers right now: Follow ASA Are you an ASA member? Perfect! Follow the people who follow ASA. They are your peers and it will help get your name out… Continue reading
Have you ever gone to a company’s Facebook page to ask a question, only to receive an answer a couple days later, or sometimes not at all? This probably left you frustrated and not wanting to support that particular business. More and more people are turning to social media as a source for customer service…. Continue reading
Is your brain in a funk? Are you struggling to come up with creative and innovative ideas? Well, ME TOO! I work with some pretty creative people and I often get jealous that I can’t think of ideas as quickly as they can. I’ve come to terms with the fact that we all process creative… Continue reading
By day, we’re marketing geeks. Computer nerds. Quirky writers and artists. And damn proud of it! But after hours, our team members shed their marketing capes – and pursue all kinds of cool Hobbies, Interests and Talents (we call them HITs for short). Here’s what Marketing Consultant Brian Vaccaro is into: HIT: Celebrity Interviewer Back… Continue reading
Directions…to read them or not. Should that even be a question? Assemble something incorrectly, cross the street on a red light, get lost….why take a chance. Directions are there for a reason. We have been taught to follow directions since we were young students. They help guide us to find the answers we need, how… Continue reading
So you have a social media account, but now comes the hard part- what should you post? Building your staffing company’s online presence doesn’t have to be as intimidating as it may first appear. If you’re beating your head against a wall trying to think of what to share on Twitter, Facebook, LinkedIn or Instagram,… Continue reading
I used to just crastinate… then I went pro! I have always left things to do at the last possible minute. Back to school shopping, holiday shopping (reminder – start your lists soon!) coming up with meal plans for the week, writing a paper in college, starting an exercise program – even writing a blog… Continue reading
Last week Cards against Humanity issued a call for contributing writers through social media. “Interesting,” I thought. Even more interesting — the number of people who tagged me in the social media posts. Clearly, I had a personal brand whether I knew it or not. We won’t go into whether or not being known for… Continue reading
…and it’s not all about hipster hats and macrobreweries. A common request that we get at Haley Marketing when we are writing copy or choosing imagery for a staffing website is, “I want my site to appeal to millennials”. I could end this blog post right now by telling you that if your recruiting website… Continue reading
