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Discover the latest trends in staffing websites, social media & content marketing, SEO, PPC, graphic design and even advice providing share-worthy service!
You’re in the middle of a pandemic. Business is down…dramatically. Your clients aren’t hiring. So what do you do? If you’re Katty Douraghy, you launch a FREE job board to help your talent find work! Sound crazy? Not at all. In this episode of Secrets of Staffing Success, our new hosts (and Co-CEOs), Victoria Kenward (LinkedIn) and David Searns (LinkedIn), take the mic for… Continue reading
During last month’s episode of InSights, I had the pleasure of talking with Brad Bialy and Matt Lozar about Pay Per Click (PPC) advertising. It was a crash course on “everything PPC” and we discussed key insights into the vital role it plays for staffing agencies. Throughout the discussion, I continually noted how this marketing strategy could boost your brand’s awareness. At its core, PPC achieves brand awareness by targeting your desired audience… Continue reading
The following transcript was taken from InSights, a staffing and recruiting podcast from Haley Marketing dedicated to providing quick-hitting takeaways on Digital Marketing and Recruitment Marketing. To listen to the episode, click play on the player above or visit the episode page [InSights] Does the age of your job posting affect performance on job… Continue reading
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing. EPISODE SEGMENTS: Cold Outreach on LinkedIn Has to Stop We Break Down Reddit for the Staffing Industry Why are Calls to Action Important for Candidate Recruitment? LET’S CHAT: Have a question… Continue reading
Want to design a recruiting website that gets found by the right job seekers – and compels them to apply? Here’s how to create a best-in-class recruitment website for your staffing firm. If You Build It (On The Right Platform), They Will Come Creating a website that attracts candidates isn’t easy. Self-service recruitment website design… Continue reading
The following transcript was taken from InSights, a staffing and recruiting podcast from Haley Marketing dedicated to providing quick-hitting takeaways on Digital Marketing and Recruitment Marketing. To listen to the episode, click play on the player above or visit the episode page [InSights] New Takes from the Top Shows of 2020 Brad Bialy: Matt, let’s… Continue reading
Is your staffing firm still using a remote or hybrid workplace model? If so, today’s post shares a simple way to boost your remote employees’ performance: Provide frequent feedback. Research from Gallup illustrates the importance of regular communication and feedback: Most employees – even those who receive negative feedback – would prefer to receive more…. Continue reading
The cornerstone of a successful email marketing program is a solid list. And whether you’re planning to send emails to clients, candidates or both, you need to make sure your email list is clean. What Does a “Clean” Email Marketing List Mean? Having a clean list means no emails that are: Out of date Irrelevant… Continue reading
Last summer, Google announced yet another critical update to its algorithm: Page Experience. This update will have a significant impact on your staffing website’s ability to rank well in search. But what is this update all about, and do you need to be concerned about your site? What Is Page Experience? “Page experience” is all… Continue reading
2020 got off to a fantastic start. But we all know what happened next. Through all these changes, we worked tremendously hard to find the silver lining – for our clients and ourselves, too. Brighter days are ahead. The new year is here. Recovery is on the way. And despite its ups and downs, 2020 taught… Continue reading
2020 got off to a fantastic start. But we all know what happened next. Along came a tiny virus that dealt a huge blow to our industry – and transformed many aspects of our personal and professional lives. However, brighter days are ahead. The new year is finally here. Recovery is on the way. And… Continue reading
The following transcript was taken from InSights, a staffing and recruiting podcast from Haley Marketing dedicated to providing quick-hitting takeaways on Digital Marketing and Recruitment Marketing. To listen to the episode, click play on the player above or visit the episode page [InSights] New Takes from the Top Shows of 2020 Brad Bialy: We talked… Continue reading
Need to spruce up your staffing firm’s brand image? If you’re considering a logo redesign, here are 5 trends to consider. 1. Geometric Less is more but it has to be fresh as well. With the constant barrage of imagery and visual noise, vying for your attention, simplicity wins. But it has to be smart… Continue reading
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding, and digital marketing. EPISODE SEGMENTS: Pay Per Click Advertising What is it? Why should you care? How can you get started in 2021? LET’S CHAT: Have a question or comment on the information shared during this… Continue reading
2020 got off to a fantastic start. But we all know what happened next. Through all these changes, we worked tremendously hard to find the silver lining – for our clients and ourselves, too. We created new low-cost marketing products. Offered special promotions. Doubled our free monthly webinars. And developed innovative ways to ways to make marketing faster, more effective and less expensive… Continue reading
The following transcript was taken from InSights, a staffing and recruiting podcast from Haley Marketing dedicated to providing quick-hitting takeaways on Digital Marketing and Recruitment Marketing. To listen to the episode, click play on the player above or visit the episode page [InSights] New Takes from the Top Shows of 2020 Brad Bialy: Matt, another… Continue reading
