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In September of 2008, I was the director of sales for a staffing company in the Philadelphia area. Our areas of focus were broad but generally revolved around administrative staffing. And, like many others experienced at the time, job orders came to a screeching halt as our clients scrambled to try to make sense of the financial crisis situation and come up with a… Continue reading
Okay, I am probably too old to be as big of a Harry Potter geek as I am, but my kids were such Harry Potter junkies that I caught the bug. And as I thought about writing this post, this quote was the first that came to mind. While we are not facing down an… Continue reading
As we navigate our way through the Coronavirus pandemic and look toward economic recovery, there will come a time for when staffing agencies need candidates. It might not seem like it as the job orders dry up, but it will flip. That means recruitment marketing has never been more critical. When the economy begins ramping… Continue reading
Blue Ocean Hire is a national executive search firm delivering innovative, forward-thinking and customized solutions (every time), for organizations that are looking for more than “traditional” recruitment. If you are looking for contained search, exclusivity search, project solutions or selective search for technology/SAAS, PBM & pharmacy, payor & insurance; health systems, life science… Continue reading
Haley Marketing has weathered two recessions (2001 and 2009) – and helped hundreds of staffing and recruiting firms do the same. In “Tips from the Haley Marketing Archive,” we revisit lessons from our own recession playbook – providing tips to help you drive sales, stay competitive and rebound faster. Below, I share summaries of three… Continue reading
The Structures Company first came to Haley Marketing as a client back in 2016/2017 for a value site. As their business grew, they realized the value site no longer met their business needs, targeted the proper audience, nor showcased them as a leader in aerospace staffing. In addition, the types of positions they… Continue reading
Haley Marketing has survived two recessions – and helped hundreds of staffing and recruiting firms do the same. In “Tips from the Haley Marketing Archive,” we revisit lessons from our own recession playbook – sharing tips from our content archive to help you craft strategies that: drive sales growth keep you competitive position you to… Continue reading
More clients and candidates will visit your website in one year than you will talk to in a lifetime. Thousands will visit to find jobs, learn about your services, and see what you’re all about. Here is how to ensure your website will pass the test, and not increase your home page bounce rate. So,… Continue reading
For more than 45 years, NRI Staffing has been serving a variety of clients throughout the Washington, DC metro-area. They have earned a reputation for providing results, superior candidates and finding the exact solutions their clients need. A long-time Haley Marketing client, when their site was in need of updating, they knew exactly… Continue reading
Feel like you’re walking on egg shells around clients and candidates right now? We’re all under more stress than usual. People are concerned about health, work and finances. Many are feeling cooped up, frustrated and downright lonely. All that worry and restlessness heightens sensitivity, so much so that the tiniest issues can quickly escalate into… Continue reading
By now you know that publishing blog posts and articles on your staffing company’s website can help you drive traffic and improve SEO. But it’s not just about churning out blog posts every week. The content you create must be informative, useful and thoughtful in order to be effective. Pillar content can help you achieve… Continue reading
Looking for Sound Advice for Managing the Economic Downturn? Bain & Company, Signature Analytics and Sequoia Capital have all published amazing content on how to weather recession. While not created specifically for the staffing industry, these articles contain excellent advice to help your company manage the challenges we currently face. Below, I summarize key takeaways… Continue reading
INNOVA isn’t just an IT and healthcare staffing agency, it’s a people company. INNOVA’s mission is to help everyone do the work they love, every day. INNOVA was started with one thing in mind…help professionals and the companies they work for be the very best that they can be. INNOVA People reached out… Continue reading
Does Just Being There Make A Difference? For one staffing company, it did. The pandemic and resulting economic crisis left tens of millions suddenly out of work. This staffing company wanted to let candidates know they were open, available to help and thankful to frontline workers. This is how that simple message generated an impressive… Continue reading
No industry is being impacted more by the COVID-19 pandemic than the healthcare industry. It might be overwhelming to recruit in that industry, so we wanted to create a guide for healthcare staffing agencies of areas to focus on to find success. To find the best healthcare talent for your staffing agency, follow these seven… Continue reading
Looking for Strategies to Recession Proof Your Staffing Company? Over the years, Harvard Business Review has published amazing content on how to weather recession. While not created specifically for the staffing industry, HBR’s articles contain excellent advice to help your company manage the challenges we currently face. Below, I summarize key takeaways from three of… Continue reading
