Posts by: Mandy Wittschen With chatbots, AI and RPA (robotic process automation) changing the way you engage with talent and fill job orders… …is email marketing dead? No way. Here’s why: Email generates, on average, $38 for every $1 invested. That’s a 3,800% ROI! 99% of people check email daily. 73% of millennials prefer email communication when receiving marketing… Continue reading
Technology is fundamentally changing recruiting in the staffing industry – especially when it comes to: The way job seekers search for work: Nearly 6 in 10 (59%) of candidates use a mobile device to learn about new job opportunities. The way candidates apply to your jobs: 52% of candidates use their mobile phones to apply… Continue reading
When the going gets tough, the tough get together! We get together to exchange ideas. To discuss mutual concerns. To brainstorm novel solutions. And sometimes, just to feel connected during a time when we’re physically separated. It’s time to circle the wagons again. Whenever we’ve experienced any kind of major disruptor in our industry (e.g.,… Continue reading
If you’re looking to increase revenue, it’s natural to try to fill more of your open job orders. But you may be overlooking another tremendous potential source of revenue: Placing all those talented people you worked so hard to recruit! Redeployment rates in the staffing industry are awful. They typically range from a low of… Continue reading
Why is PPC essential for staffing firms? PPC gets the right message, to the right audience, at the right time. Ideal for both sales and recruiting, PPC advertising uses advanced targeting methods to make your ads appear where clients, prospects and job seekers spend time online. Whether they’re searching for information on Google, scrolling through… Continue reading
Coronavirus and recession projections? You won’t find them in this post. Just good stuff! This morning, Todd Lewandowski, our Director of Content Marketing, started a slack channel for our team to help us stay connected while we shift to a nearly 100% telecommuting office. Within a few hours, our staff crowdsourced an amazing list of… Continue reading
WILLIAMSVILLE, NY — Haley Marketing, the leading website development, content and recruitment marketing firm serving the temporary staffing and executive recruiting industries, is pleased to announce that Mamu Media LLC, a marketing firm specializing in branded content for the staffing industry, has merged its operations with them. Going forward, Mamu Media will operate as a… Continue reading
Most of us take for granted the ease with which we experience the world around us for granted; browsing a website or applying to a job online presents no real difficulties. For the more than 61 million individuals with disabilities, however, using a staffing website that fails to comply with ADA standards can present very… Continue reading
Goodwin Recruiting Founded in 1999 by Eric Goodwin, Goodwin Recruiting is a full-service, national management recruiting firm known for making genuine connections between talent and companies. The Challenge: Generating Demand for New Specialties While Goodwin Recruiting started as a hospitality recruiting firm, they decided to break into several new industries including finance & accounting, healthcare,… Continue reading
by Resume-Library As a staffing professional, you’ll definitely be used to reaching out to candidates about potential job opportunities; but in the current market this is getting trickier to do. In this article, we’ll explain why you should target passive candidates (and how to do it). Why Should You Target Passive Candidates? The U.S. employment… Continue reading
An estimated 61 million people in the U.S. live with a disability: 4.6% are blind or have serious difficulty seeing 5.9% are deaf or have serious difficulty hearing 3.7% have difficulties with instrumental activities of daily living (which may include using technology) Is your website, blog and other content accessible to ALL job seekers? With… Continue reading
Most of us take the ease of how we experience the world around us for granted. For an individual with disabilities, however, a task as simple as applying to a job on a staffing website can present frustrating challenges. As we’ve explained in earlier posts, the Web Content Accessibility Guidelines (WCAG) 2.0 have evolved to… Continue reading
Your staffing website may be beautifully designed. Load lightning-fast. Be optimized for mobile. And drive tremendous ROI for your agency. But is your website ADA-compliant? If not, you could be: alienating job seekers and other potential site visitors with disabilities missing out on a huge potential talent pool of 61 million disabled Americans exposing yourself… Continue reading
Your staffing or recruiting firm would never knowingly discriminate against any individual (especially a job seeker) with disabilities, but… Could your staffing technology (i.e., your website) be discriminating? When it comes to ADA compliance for staffing websites, there’s a lot to know. In an earlier blog post, we reviewed how these regulations and guidelines could… Continue reading
What do Nike, Netflix and the NBA have in common? a. They’re all massive, billion-dollar organizations. b. They all begin with the letter “N.” c. They’ve all been sued for websites that are not ADA compliant. d. All of the above! Yep, the answer is “d.” Unfortunately, litigators are going after companies whose websites are… Continue reading
by Resume-Library As we quickly approach one of the busiest months in the hiring calendar, it’s always a good idea to take note of new recruitment trends that are shaping the market. With this in mind, we’ve outlined some of the key areas to be aware of, below. More Pressure to be Proactive The national… Continue reading
