How many times have you stood at the base of an elevator and waited…and waited…and waited…until finally it stopped on your floor? And then after all that seemingly endless waiting, you discover a crowd of people already on board…followed by a painstaking floor by floor tour of the building? Up until COVID-19 hit I lived… Continue reading
Are you looking for an edge? A visual grappling hook for your company? Never fear. As 2019 eases into its final months, 2020 looms on the horizon with familiar yet fresh takes on graphics that will make clients and candidates alike take notice. Read more, and check out the infographic below to get a sneak… Continue reading
Marketing is both a science and an art. If it’s all science, it would not have much appeal. If it’s all art if would most likely have no measurable value. Great marketing lives in the sweet spot of the two. Partner with someone who gets that and works to help you communicate in THAT space.
Deep Work. The term has been around for a few years, but I’d never heard it until I read this New York Times article by Tim Herrera. And when I did, for a split second I felt like Helen Keller in The Miracle Worker: THERE’S A NAME for that hard mental stuff we do that… Continue reading
It seeps into your soul, unbidden. You barely notice it’s happening. The darkness is all around you… and it’s only 3 pm! Ever heard of the winter blues? You have probably felt them. Something like an overwhelming desire to make like a bear and hibernate until sunshine and humane temperatures grace the northern hemisphere again…. Continue reading
A new year is a fresh start and a great time to set new goals for yourself and your staffing agency. Twelve months to achieve something important to you and to grow from past actions and mistakes. Easier said than done. Eighty percent of new year’s resolutions fail by the second week of February. Somehow… Continue reading
Most people are creative by nature. Whether your creativity shines through your work, family life or out-of-office activities, we all need ways to express ourselves outside of the work we have to do. And while Haley Marketing has, by nature, a culture of creativity, there are many benefits any business could obtain – no matter… Continue reading
5 Examples of Background Video in Websites Large background video is a trend in website design that is becoming more common and doesn’t seem to be going anywhere anytime soon. Rather than using large banner images or the dated image carousel or slideshow, companies are utilizing video to convey motion or showcase personality to their… Continue reading
“Design-driven businesses have outperformed the S&P by a whopping 228% over the past 10 years. The bottom line, good design = good business.” – Joanna Ngai, UX Designer, Microsoft Keeping up with the ever-changing world of work puts a lot on your plate, and user experience (UX) might be the last thing on your mind…. Continue reading
Last week Cards against Humanity issued a call for contributing writers through social media. “Interesting,” I thought. Even more interesting — the number of people who tagged me in the social media posts. Clearly, I had a personal brand whether I knew it or not. We won’t go into whether or not being known for… Continue reading
You’re busy. We’re all busy. But taking your business to the next level requires taking time to dream…not about playing shortstop for the Dodgers, but about how you can take your business to the next level. Without time to think, you are reduced to checking things off your to-do list without deciding if… Continue reading
I went to Nashville for the first time this summer. The trip was somewhat unfortunately timed as it was during the same weekend as CMA Fest and Bonnaroo but attended neither music festival. The weather was a cool 95 degrees and sunny (which, being someone who happens to live in Buffalo, NY, I was absolutely… Continue reading
1. Make small, manageable goals. Having a large goal can be overwhelming. Breaking your duties into smaller goals can give you a greater sense of accomplishment and allow you to achieve the end goal more quickly and efficiently. 2. Befriend the productive people at your work. Hanging around with lazy or unmotivated co-workers can… Continue reading
Pick Only 2-3 Colors When developing color schemes for a corporate identity, typically work with two colors. This is for both design simplicity and cost. The color format used in our designs is also the predominant one used by the printing industry. It is called the Pantone Matching System (PMS) and includes over 1,000 predefined… Continue reading
On August 3, I had the absolute pleasure of seeing Taylor Swift perform live in Toronto for her Reputation Stadium Tour. The whole experience was incredible, and the steps taken to ensure all fans had a great experience did not go unnoticed. The marketing was awesome and had my gears turning to turn my experiences… Continue reading
