Category: Creative Insights
A Staffing Lesson From a Pizza Maker
Too often in staffing, all your time is spent doing the exact same thing in the exact same way it’s always been done. But sometimes, the best way to see new or better results is to try something entirely new. And that “something new” might have nothing to do with staffing… Take Domino’s Pizza for… Continue reading
The Importance of Good Design in Business
“Good design is good business.” – Thomas Watson Jr., 2nd President of IBM Historically, companies that put an emphasis on design outperform those that don’t. In fact, design-driven companies have outperformed the S&P Index by 219 percent over 10 years, and companies with a focus on design enjoy 1.5x greater market share. Visual information is… Continue reading
How to Select a Website Partner
White or wheat? It would be great if choosing the right website partner for your staffing or recruiting firm was as simple as choosing the type of roll you want your sub made on. It would be great; but decisions about your website are rarely that simple. Most marketing firms do an excellent job selling… Continue reading
Dessert, Anyone?
Several months ago, we set out to revolutionize staffing website design and development. The result? The All-Inclusive Website With an All-Inclusive Website, staffing firms get a content- and feature-rich site, secure hosting, job board software licensing, inbound marketing tools, content and analytics, priority service and even ongoing site edits – all for one affordable, monthly… Continue reading
Haley Marketing WordPress Plugin Suite
Now that you’ve got a Haley Marketing website and are familiar with all it has to offer, you may be ready to add some features to help your staffing firm drive more response…and generate more placements! Your site is built on WordPress, so you can easily make changes whenever you like. Add a service? Edit… Continue reading
Is your marketing a duck or a decorated shed?
The idea of a “duck” or a “decorated shed” was first described in Denise Scott Brown, Robert Venturi, and Steven Izenour’s 1972 book, Learning from Las Vegas. The term has become one of the most important ideas in architecture and is one that has been argued over for decades in the architecture community. In the… Continue reading
Friday Fast Five: Starting 2018 with Some Wins
We’re starting the year off right with several victories here at Haley Marketing Marketing Group. Take a look at some of these wins for the week ending Friday, January 5, 2018. Website Design Kaitlin Bolling, Director of Interactive Design, started the week with a win by sharing some innovations she developed for our creative team that… Continue reading
Friday Fast Five 12.15.17
This week’s updates from Haley Marketing Group for Friday, December 15, 2017. Lots of things we’re talking about this week. Snow, holidays and getting ready for 2018 and… All-Inclusive Website Some of the biggest buzz this week has been around our latest product innovation, the new All-Inclusive Staffing Website. Staffing firms and our internal team are excited… Continue reading
Friday Fast 5: Haley Marketing Group Weekly Recap
These are just a few of the topics discussed around the water cooler (yes, we have one), on Slack and in the Haley Marketing Group Cafe the week ending Friday, December 1, 2017 What We’ve Been Talking About This article from Recruitics, 10 Recruitment Marketing Trends to Watch in 2018, offers valuable insights that make… Continue reading
Why You Should Consider Using Featured Images for Your Blog Posts
People often put a lot of time and energy into writing blogs. They research the topic, choose just the right words, and make sure their categories and tags are on point. But all too often, images are an afterthought. They’ll throw any old stock photo in there or worse – skip the image entirely. Bad… Continue reading
Don’t hit that forward button!
Your inbox has one unread email so you open it. The content is really good so you want to quickly share it with some of your team members and you move your mouse to your email client’s forward button. That’s a bad idea! Let me tell you why. Coding emails isn’t easy. Different email clients… Continue reading
“I don’t like it.” – A Comprehensive Guide to Giving Constructive Feedback
We’ve all been there. You go through the entire design consultation and the final product isn’t exactly what you were anticipating. All that comes to mind is that you don’t like it, which is frustrating and doesn’t solve your problem. Follow these tips to learn how to give constructive feedback. Focus on the project: Giving… Continue reading
Bullet Journaling for Business
If you haven’t yet heard of the bullet journaling trend, head on over to this website to see what all the fuss is about. As you can see Ryder Carroll keeps it pretty simple. If you’re curious about beautiful artistic bullet journals here are a few examples. As you can see, the system is… Continue reading
Does your Marketing Need Tidying Up?
Over the past few years, there has been an emphasis on minimalism. On analyzing your life to examine what adds to your happiness and success and what weighs you down. If you have read Leo Babauta’s Zen Habits blog or picked up Marie Condon’s The Life Changing Magic of Tidying up, you’ve probably learned a… Continue reading
From Full-Time Student to Full-Time Adult
From Classroom to Conference Room From the moment I started college, it was drilled into our heads that the “real world” would hit you fast and how important it is to take advantage of learning as much as you can. Being a business student, the best way for us to tackle the transition would be… Continue reading
