We often promote blogging to clients – it’s great for SEO, driving traffic to your site, and a key resource for educating site visitors. But what is it exactly about a blog post that magically turns your website into a wealth of staffing knowledge and advice? Here are the key components to a great blog… Continue reading
The staffing industry has been battling an image problem for years. The problem is that for every job opening, staffing firms receive an average of 200 applications. And once that single opening gets filled, it leaves 199 unhappy people. And those are the ones who complain about you on Facebook, Yelp and other social review… Continue reading
Looking for affordable marketing ideas for your staffing or recruitment agency? Get a new website & blog and take your content marketing to the next level. New clients and candidates are only one search away, so make sure you get found!
Personally, I couldn’t agree more. You can buy all the publicity your budget allows, hire the top people in your industry, transform your business into LLC with the help of LLC Formations Arizona, and try to pull out every tactic in the book – but none of these maneuvers will help your business thrive the… Continue reading
There have been a lot of questions recently about mobile websites thanks to Google’s latest algorithm change which places a focus on mobile usability. So is mobile having a real impact on the staffing and recruiting industry? Luckily, we don’t have to guess, let’s turn to the data… At Haley Marketing, we track data on… Continue reading
You might answer that question with “Yes, most definitely in California.” But does it reach any further than that? According to ABC News, California’s agriculture industry generates approximately 37.5 billion dollars a year. California produces more than 400 crops (more than any other state); California’s top 4 agricultural exports in 2013 were: processed fruits and nuts, fresh… Continue reading
If you’re like me and graduated from college just before or during the last major recession, you will no doubt remember just how difficult it was for either you or many of your friends to find a job. Don’t remember when that was? Below is the American Staffing Association’s Staffing Index data to illustrate it:It… Continue reading
OK, it is a cliché, but that doesn’t mean it has no reality behind it. It rings true like the famous Einstein quote “Insanity is doing the same things over and over again, and expecting different results.” So while this may seem like a far cry from my standard preaching of marketing consistency, the two… Continue reading
The talent shortage in the staffing industry has been looming for some time now. The recession of 2008, some seven years ago now, created a market in which staffing companies were spoiled for choice. Fast-forward to the present and staffing companies are struggling to fill open positions with qualified candidates. In fact, nearly half of… Continue reading
Beyond Cold Calls. No cost. Low cost. And smarter marketing ideas for 2015. Are you ready to get beyond the battle to “make more calls?” Do you want to spend more time talking to higher level staffing decision makers? Do you want more clients and candidates coming to you? It’s possible, and it can be… Continue reading
You know that social media is important. You understand that Search Engine Optimization is essential to getting inbound leads. But developing a consistent and effective strategy for those areas can be challenging. In this webinar, we’ll show you how a company blog can be the centerpiece of your online marketing strategy. We’ll dig deeper… Continue reading
Some of the origins of making New Year’s resolutions go as far back as ancient Babylon, where promises were made to the gods at the start of the year to return borrowed objects and pay debts, to the Medieval era when knights took the “peacock vow” re-affirming their commitment to chivalry at the end of… Continue reading
The staffing industry is booming. We’ve even surpassed the peak of 2007. But now you have too many open jobs. Too few qualified candidates. And no time to get everything done! So how do you keep your sanity…and keep filling jobs in 2015? In this one-hour webinar, David Searns, CEO of Haley Marketing, will walk… Continue reading
You used to be able to add some keywords, build some links and climb to the top of search results. Boy how times have changed! Search engine algorithms continue to get more sophisticated and the science behind climbing search engine rankings is becoming more complex. In this Lunch with Haley, we’ll share: Recent algorithm changes… Continue reading
We sent a whole team to Staffing World…so you didn’t have to! Team Haley attended as many sessions as we could at Staffing World 2014, and in this Lunch with Haley webinar we’ll share what we learned at this year’s conference. When: Thursday, October 30th, 2014Time: 2 PM EDTDuration: 60 MinutesCost: FREE! Reserve Your Seat »… Continue reading
Congratulations to Haley Marketing clients who won SIX VOICE AWARDS this year! These marketing projects were honored by the American Staffing Association for their vision, originality, innovation, creativity and effectiveness (VOICE). We are VERY proud to have designed award winning marketing for these terrific clients. Congratulations to: Pridestaff Company Publication: Innovations Newsletter Staffmasters Direct Mail:… Continue reading
