[Interview] Robin Mee – Mee Derby

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On this episode we talk about candidate recruiting as a marketing function with Robin Mee from Mee Derby.  We also discuss:

  • Many firms try to be “everything to everyone”. What advantages are there to be more narrow focused?
  • What kinds of “recruitment marketing” tactics work best?
  • What role has content marketing taken in Mee Derby’s company’s growth? And how has the team become involved.
  • How Mee Derby has built their social media followers from 200-20,000 in just 5 years.

You can find out more about Mee Derby at www.meederby.com.

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