Recruiting Strategies (2 of 5): What can you do better?

Share this:
Share on facebook
Share on twitter
Share on linkedin
Share on email

As businesses are growing, more job opportunities are becoming available. Recruiting can be difficult when it comes to this.

How can you strategize to help recruit? In this 5-part series, I share all the ins and outs of what you can do better.

Active Job Seekers

Your challenge: building an IRRESISTIBLE EMPLOYMENT BRAND!

  • Advertise your best jobs, best clients, highest pay rates.
  • Build your employment brand.
  • Strengthen social proof through reviews, testimonials, awards.
  • Increase visibility (online and in the real world).

Current Temporary Employees

Your challenge: NEVER LOSING A QUALIFIED CANDIDATE!

  • Use candidate automation to increase engagement and boost redeployment.
  • Increase touchpoints to show employees you care.
  • Create compensation programs that offer incentives for completing assignments/redeployment.
  • Work with employers to extend assignments/clearly define end dates.
  • Proactively skill market to redeploy talent.

Referral Programs

Your challenge: turning employees into ADVOCATES!

Give employees (and others) better incentives to submit a referral and make it easier. Ask more often and ask everywhere, including:

  • Social media
  • Email
  • Texts

Competitors’ Temporary Workers 

Your challenge: Developing a stronger employee value proposition to WIN THEM AWAY!

Direct market to them wherever possible, using:

  • Online engagement
  • In-person advertising
  • Geofencing campaigns around their key clients and office locations

Maximize the Value of Your ATS

Your Challenge: learn all the features and benefits of your software to leave NO STONE UNTURNED!

  • Re-engage and reactivate talent in your database.
  • Verify that contact information, job skills, and availability are up to date.
  • Find ways to nurture relationships with candidates
    • Don’t just text job posts blindly
    • Personalize communication to each individual
    • Use a mix of electronic outreach (email/text), physical mail, and phone calls.
  • Ask for referrals as well when you reconnect.

Did you miss part 1?

Don’t worry! We went over the challenges of recruiting.

Up Next: Recruiting Strategies: What does your company need to do?

Our next post will focus on what companies need to do when it comes to recruiting.

Share this:
Share on facebook
Share on twitter
Share on linkedin
Share on email

Build Your Marketing Stack

Staffing Website Development Services

See how we are building the best sites in the industry

SEO
Career Portal Software
Talent Showcase Software
Chatbot
IP Tracking Software

Let's Talk

We'll be in Touch Soon