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participate in an “Ask Me Anything” on amafeed.com. The randomness of this email seemed like a scam, but after doing some quick research on Google and Twitter, everything looked legit. The process was quite simple. I created a topic, “SMART Goals – How Do You Create Them for Your Business” and then set the schedule… Continue reading
I went to Nashville for the first time this summer. The trip was somewhat unfortunately timed as it was during the same weekend as CMA Fest and Bonnaroo but attended neither music festival. The weather was a cool 95 degrees and sunny (which, being someone who happens to live in Buffalo, NY, I was absolutely… Continue reading
1. Make small, manageable goals. Having a large goal can be overwhelming. Breaking your duties into smaller goals can give you a greater sense of accomplishment and allow you to achieve the end goal more quickly and efficiently. 2. Befriend the productive people at your work. Hanging around with lazy or unmotivated co-workers can… Continue reading
Have you ever been afraid to tell a client they need to offer more to find better candidate? That’s just one of the topics we cover with our guest Will Thompson from Bulls Eye Recruiting. We’ll also discuss: How a blog turned into a successful recruiting firm How does a recruiting model change during times like this The… Continue reading
UX, CX, EX… …what is it with all these Xs? The “X” is short for “experience”: “user experience,” “customer experience,” and the topic of today’s post, “employee experience.” Why is employee experience so critical to customer experience? I’ve stated it many times before in this blog: it takes a great company culture to consistently create… Continue reading
Malone Home Care’s mission is to provide exceptional personalized care to all their clients in any setting via experienced, professional, knowledgeable and compassionate health care professionals. They provide registered nurses, licensed practical nurses, certified nursing aides and personal care aides to assist with activities of daily living and skilled nursing services, from four hours to… Continue reading
When putting together a new marketing strategy, we can often overlook one important factor, community and the impact of giving back. Community involvement is not only important for brand awareness, it can also allow your business to use creative methods to get in front of clients and candidates. When you do good, people feel good… Continue reading
This summer I had the amazing opportunity to intern at Haley Marketing. As I just finished my freshman year at college, I had absolutely no real-world experience working in marketing. All I knew was what I had learned at school, but of course, reality is always different from the classroom. I was excited to see… Continue reading
Pick Only 2-3 Colors When developing color schemes for a corporate identity, typically work with two colors. This is for both design simplicity and cost. The color format used in our designs is also the predominant one used by the printing industry. It is called the Pantone Matching System (PMS) and includes over 1,000 predefined… Continue reading
On August 3, I had the absolute pleasure of seeing Taylor Swift perform live in Toronto for her Reputation Stadium Tour. The whole experience was incredible, and the steps taken to ensure all fans had a great experience did not go unnoticed. The marketing was awesome and had my gears turning to turn my experiences… Continue reading
One API to Rule Them All At Haley Marketing Group our philosophy is simple: to make great marketing more affordable. One area our development team has invested in heavily over the past 2 years is our integration with Applicant Tracking Systems. When your jobs are presented seamlessly on your web site, fed out to aggregators… Continue reading
Having a background in English, I am a stickler for grammar rules and spelling conventions. So, when I see people who I know are intelligent businesspeople making common errors in their emails, social media posts, blogs and even in their speech, it leaves me, well, speechless. Everywhere you type – whether it’s a job description,… Continue reading
We need to play the long game. I’m not talking about hitting home runs. I’m not talking about training for a marathon. I’m not talking about investing years of your life to find out who is the mother in “How I Met Your Mother.” I’m talking about recruitment marketing, and how it’s different from recruiting…. Continue reading
In today’s guest post, TCI Business Capital shares key metrics your staffing firm should track to build and maintain a high-performance agency: Which metrics show whether your staffing agency is doing its job? When your business is built on recruiting talent and outsourcing it to dozens or hundreds of other companies, it can be challenging… Continue reading
One of the newest and most effective ways to reach job candidates on Facebook is through video. Not only can you use videos to advertise jobs, you can also share tips on topics such as resume writing and preparing for a job interview. Before you get started, it’s important to know a few best practices… Continue reading
So, you’ve decided you want to share more content on your social media platforms, but where the heck do you start? It can seem overwhelming at first when you decide to make an effort on social media, especially when it comes to what you should be sharing. But taking a couple hours out of your… Continue reading
