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Discover the latest trends in staffing websites, social media & content marketing, SEO, PPC, graphic design and even advice providing share-worthy service!
“Good design is good business.” – Thomas Watson Jr., 2nd President of IBM Historically, companies that put an emphasis on design outperform those that don’t. In fact, design-driven companies have outperformed the S&P Index by 219 percent over 10 years, and companies with a focus on design enjoy 1.5x greater market share. Visual information is… Continue reading
Low unemployment rates are great for the economy, but they can spell trouble for even the most effective staffing firms. When everyone who wants a job has a job, the costs and time associated with uncovering, attracting and hiring quality candidates increases. Recently, a client of Haley Marketing Group was experiencing this challenge. The firm… Continue reading
In one of our recent episodes of our Secrets of Staffing Success podcast, Leigh Ann Pagnard talked about the importance of doing mid-year assessments: “Look at your systems and say what’s easy and what’s hard and what should we do about it while we have the money.” Hard to believe but the year is half… Continue reading
6 years?! It’s hard to believe, but I’ve been writing this blog for over 6 years! (Here’s a link to my first ever Shareworthy Service post if you missed it). In that time we’ve witnessed the end of the Great Recession, elected a new President and ushered in an age where artificial intelligence has become… Continue reading
In our conversation with Sunil Bagai from Crowdstaffing we discuss the future of technology and automation in the staffing industry. Including: How staffing firms can innovate and still keep the personal connection with candidates and clients Potential draw backs to the “human cloud” How technology can help find passive candidates and is there a fear that technology will make… Continue reading
From Siri to Alexa to Google, in-home assistants and voice search is quickly becoming part of our daily life. In 2017, 13% of US Households owned a smart speaker and that number is expected to rise to 55% by 2022 (according to OC&C Strategy Consultants). Coupled with voice search on smartphones and other devices, comScore… Continue reading
Many times, we face the question: Can’t I just purchase a list of business owners/HR pros in our area who would be good candidates for email marketing? The answer is: No. A hard no. Like, omg, no, you really cannot do that. Not only could that list be a total bust, but you could land… Continue reading
When the employment market is tight, finding qualified candidates can feel like an uphill battle. But with the right approach, staffing firms can build a reputation as an employer of choice, attracting the caliber of talent needed to accurately fill job orders. HTSS, Inc., a client of Haley Marketing Group, serves Pennsylvania’s Lehigh Valley region… Continue reading
Haley Marketing Group will be attending Bullhorn Engage 2018 in Boston June 13-15. Fifty thought leaders will speak, from staffing industry insiders to pilot Sully Sullenberger. Bullhorn promises a conference that will explore cutting-edge technologies, transformative leadership techniques and radical recruiting strategies. Ryan Maher and Brian Vaccaro, Haley Marketing Group Marketing Consultants, will be attending…. Continue reading
White or wheat? It would be great if choosing the right website partner for your staffing or recruiting firm was as simple as choosing the type of roll you want your sub made on. It would be great; but decisions about your website are rarely that simple. Most marketing firms do an excellent job selling… Continue reading
Your blog is an important component of your website. When candidates or potential clients are researching staffing and job-search topics, they can find you through your blog. However, waiting for Google to index your content and generate traffic can be a slow burn. To really boost blog traffic, a social sharing strategy is required. Recently,… Continue reading
Are clients or candidates singing this song ^^ about working with your firm? Most staffing managers and recruiters say that they provide amazing customer service. But unfortunately, most of them make that statement based on hunches and assumptions. That’s never a good idea. In all honesty, the staffing industry has a big problem – our… Continue reading
Leigh Ann Pagnard joins us for an exciting conversation about what staffing firms should be doing to dominate the second half of 2018. Among the topics we discuss: What should staffing firms be doing to make for a better candidate experience? What’s the biggest myth about the staffing industry that still exists? What are some areas… Continue reading
Haley Marketing Group will be attending the 2018 Staffing Symposium in Nashville, TN on June 8. This one-day event is designed for staffing professionals in the Tennessee region. We’re looking forward to meeting staffing leaders to find out what’s foremost in their minds, and what we can do to make their jobs a little easier. Digital… Continue reading
Several months ago, we set out to revolutionize staffing website design and development. The result? The All-Inclusive Website With an All-Inclusive Website, staffing firms get a content- and feature-rich site, secure hosting, job board software licensing, inbound marketing tools, content and analytics, priority service and even ongoing site edits – all for one affordable, monthly… Continue reading
Future Technology Staffing places candidates in IT, government clearances, and accounting/finance industries, from temporary permanent to permanent positions. They focus on building relationships that help professionals and employers reach their goals. This people-first approach creates strong, trusting relationships that enable Future Technology Staffing to find long-term solutions for their clients and job seekers. Future Technology… Continue reading
