At Metrodata Services, Inc., their purpose is to ensure that their clients are making the best possible hiring decisions. Metrodata’s expertise of the pre-employment screening industry diminishes their clients’ burdens of hiring bad candidates. Metrodata Services believes that long-term success is built on the foundation of having a dependable workforce. They are here to… Continue reading
By day, we’re marketing geeks. Computer nerds. Quirky writers and artists. And damn proud of it! But after hours, our team members shed their marketing capes – and pursue all kinds of cool Hobbies, Interests and Talents (we call them HITs for short). Here’s what Haley Cox, Haley Marketing Social Media Marketing Advisor, is into: HIT: YouTuber Back… Continue reading
The following transcript was taken from InSights, a staffing and recruiting podcast from Haley Marketing Group dedicated to providing quick-hitting takeaways on Social Recruiting, Content Marketing and Employer Branding. To listen to the episode, click play on the player above or visit the episode page [InSights] How to Increase Applications by 250% Brad Bialy:… Continue reading
Still cutting corners in your staffing customer service process? You may be unintentionally shooting yourself in the foot. Here are three eye-opening stats from PwC’s 2018 Future of CX whitepaper “Experience is Everything: Here’s how to get it right“: 43% of customers said they would pay a premium for a better experience. 65% of respondents… Continue reading
The last time national unemployment was below 3.6 percent we had just put a man on the moon and The Beatles were dominating the pop charts. Is your recruitment marketing stuck in 1969? Welcome to InSights, the podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital… Continue reading
There’s no need to remind you that unemployment is at an all-time low. It’s harder than ever for staffing firms to compete for top talent. You need new and better ways to fill open jobs, when throwing money at job posts simply isn’t enough. You need a strategy that includes the four main pillars of… Continue reading
What if I told you one simple email could increase your applications by over 250% in one week? It’s possible and it actually happened to one of our clients. We recently created a “Candidate Toolkit” for all of our HaleyMail customers. The toolkit is a series of emails designed to re-engage with your candidate database. … Continue reading
While at first glance it might not seem like content marketing and Game of Thrones share many similarities, they do have one strong piece of common ground: They work so well because of their episodes. We may not have continued watching season one if we knew exactly how season eight would end. But with nail-biting… Continue reading
To date, Facebook has over 2 billion monthly active users. All over the world, people are scrolling through their feeds just like you. With such a vast user base, it’s important to think carefully about how your staffing company will reach your specific target audience. Luckily, with Facebook ads, there are a lot of options!… Continue reading
By day, we’re marketing geeks. Computer nerds. Quirky writers and artists. And damn proud of it! But after hours, our team members shed their marketing capes – and pursue all kinds of cool Hobbies, Interests and Talents (we call them HITs for short). Here’s what Marketing Support Specialist Shira Boyle is into: HIT: International Travel… Continue reading
Clicking publish on a blog post isn’t the end of the process. In fact, in most cases, it’s just the beginning. How can staffing and recruiting firms repurpose blog articles they’ve published on their website?
On today’s episode of Secrets of Staffing Success: Todd Lewandowski is joined by Brad Bialy and Matt Lozar to recap the lessons learned from 50 episodes of Secrets of Staffing Success. Topics Covered Include: Developing a systematic process for podcasting Something always goes wrong…unless you have a plan and leave nothing to chance. What has Todd learned from 40 interviews with… Continue reading
As a staffing and recruitment professional, you understand the importance of your website, social media and content marketing in attracting clients and candidates to your firm. But are you maximizing the ROI on your marketing dollar? Here’s how to find out If you are attending the ACSESS National Conference 2019 Quebec City, Canada May 7-9,… Continue reading
Posting and praying isn’t going to work. You need to have a plan. Know your why before you hit ‘publish,’ and stick to that plan, and think about why that content is going to make an impact with your audience.
Friction? Save it for the science lab. Friction is neat when it creates static electricity (okay, technically it’s the adhesive forces pulling off electrons that causes the buildup of a static charge – but we’ll leave that lesson to science teachers) – but friction in service? That’s downright frustrating to your staffing customers. What causes… Continue reading
Haley Marketing Group will be attending Affiliated Staffing Group’s Annual May Conference in Chicago May 6-9. This year’s theme is, “Staffing & Selling in an Up & Down Economy.” If you are attending the conference, make time to visit our own Director of Marketing Education, Paula Zeisz. Paula has helped nearly 1,000 staffing and recruiting… Continue reading