Marketing Best Practices

Killer Staffing Websites

Keys to a Killer Staffing Website

51 pages. Mind blowing design and content ideas!

In this guide:

  • Design best practices
  • The most critical elements of any staffing or recruiting website
  • Must-do’s for today’s mobile job seeker
  • What really works for search engine optimization (SEO)
  • Strategies to maximize the value of social media
  • Why managed hosting is a must
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Social Media

Social Media: A Game Plan for Staffing and Recruiting Firms

50 pages. The comprehensive guide to social media for staffing.

In this guide:

  • Why you should care about social media
  • Specific, easy-to-implement tactics
  • Sharing on Facebook, Twitter, LinkedIn, and ALL the other networks you need to watch
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Blogging for Placements

Email Marketing

Break Through the Clutter

A guide to email marketing success for the staffing industry.

54 pages. Everything you want to know about using email to sell and recruit!

In this guide:

  • So what are staffing firms doing with email marketing?
  • Making email work
  • Landing pages
  • Be social – how social media supercharges email marketing
  • Tracking results
  • ..Testing…1-2-3
  • Getting started with email marketing
  • Myths, Legends and FAQ
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Staffing SEO 101

Staffing Website Optimization 101

17 pages. A quick read guide to dominating the search engines!

In this guide:

  • What is SEO?
  • Understanding keywords
  • On page optimization & creating meta data
  • The right and wrong way to develop content
  • Implementing SEO
  • Google Analytics
  • What else should I be doing?
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Using Facebook for Recruiting