Case Study: TERRA Staffing takes skill marketing to a new level

TERRA Staffing is using Haley Marketing’s new Talent Showcase tool – a platform for skill marketing candidates with a Pinterest / online staffing feel. And the results have been excellent!

Over the last 90 days:

TERRA is getting two new placements a month
People who visit the Talent Showcase spend an average of 4:18 on the website.
Talent Showcase has a 60% lower bounce rate than the rest of the website.
Over 1000 visitors entered the website through the Talent Showcase; 600 of these visitors had never visited Terra’s website before.
Talent Showcase visitors have a conversion rate that is 65% higher than all other visitors to TERRA’s website
Over 2,500 pageviews in the Talent Showcase.
One current client saw a former temp on the Talent Showcase and requested her back for this summer.
Talent Showcase candidates are 20% more likely to get placed.

After the first month, the Talent Showcase had paid for itself for the next 10 years!

And those aren’t the only benefits!

Click here for the full case study!

Becca Searns

Growing up in an entrepreneurial family where marketing was discussed over dinner every evening, it is only natural for Becca to bring her design talents home to Haley Marketing. Becca ensures the quality of Haley Marketing creative services. She also oversees the design and user experience for Haley Marketing products. Becca graduated from the Rochester Institute of Technology with a BFA in New Media Design and an MBA. She jumped right out of school into a program called Remote Year. Spent the first four months as a freelance designer making ends meet to pay the bills and travel the world. Fast forward, she's successfully traveled and worked remote for nearly three years. Becca now combines what she learned from design and business school with more practical knowledge and experience gained starting her club hockey team in college and three years of long-term international travel to provide world-class, easy and affordable creative solutions for your business.