Who’s afraid of the big, bad blog?

Share this:

Who’s afraid of the big, bad blog?

Deciding to write a blog post can be scary. When I first sat down to write a blog post, I just sat there looking at the screen. I was afraid I had nothing to share – who wants to hear what I think? Do I know enough about anything to actually create an interesting blog post? What if people read it and laugh? What if NO ONE reads it at all?

And that fear – it has to have a name! So I started searching for “fear of blog writing” – and I was AMAZED at how many people are in the same situation! I am not alone! And while I didn’t find an actual “phobia” that was specific to blog writing, I found a bunch of labeled anxieties that may lend to the overall fear of posting a blog.

So what contributes to this widespread and much-discussed fear?

  • Glossophobia – The fear of public speaking – somewhat related to blog posting, I think, as speaking publically can be likened to putting yourself and your knowledge out there for the world to see.
  • Atychiphobia – The fear of failure – my post is going to FLOP! They’re going to ban me from posting to the site.
  • Anthropophobia – The fear of people – All the people reading my post – eek!
  • Autophobia – The fear of abandonment – They’re never going to want to read anything else I write!
  • Gamophobia – The fear of commitment – Even if I write a great post – how can I possibly come up with something else people want to read about? I can’t keep this up!
  • Achievemephobia – The fear of success – So, yeah, a little more far-fetched – What if I do so well they EXPECT it moving forward? They’re going to be so disappointed!
  • Technophobia – The fear of technology – So, seriously, you actually have to log in to a website to post a blog? And it is like, out there, on the web, forever?
  • Ergophobia – The fear of work – It feels an awful lot like work to me.
  • Allodoxaphobia – The fear of opinions – This is a big one – blog posts contain a lot of thoughts, ideas and opinions – what if someone comments on my post? What will I say?
  • Scriptophobia – The fear of writing in public – this is the closest phobia match I could find – and the description really sums it up for so many of the apprehensive blog writers out there.

So, for lack of a better word, how do we get over the fear of blogging – or “Blogophobia”?

  • You are not alone, by a longshot. My Google search proves that! Taking that into consideration, try and get past it – and take the advice of many of the people out there trying to help!
  • Embrace your strengths – What discussions have you had with clients recently where you came away with more information than which you went in, or what did you tell a client that may have helped them with an issue or problem they’re experiencing? What topics interest you? What part of your job would people like to hear about?
  • Keep a list of topics as you think of them. I can’t tell you how many real-life experiences that I have had that lent themselves to great blog ideas. Customer service is a big part of my job, and I have experiences as a customer outside of work, and as the person providing the customer service in my job. And after some experiences, I think, wow, that would make a really great blog post. Then I move on and forget. Write it down – on a post it, as a note in your phone – then you can go back to your notes when you need an idea!
  • As shown in many of the blog posts in my Google search above, there are very few topics out there that haven’t been blogged about – the great thing about blog writing is that you get to put your own spin on something – you may or may not share the same opinions on a topic – and even if it’s been done before, has it been done for your specific audience?
  • Don’t feel you need to blog every day or every week – You can certainly post weekly, but giving yourself a manageable posting schedule will allow you to put together some great posts, and not burn you out in the process.
  • Don’t have the time? Maybe one of your clients has something to share! Invite other people to contribute posts on popular topics in your industry.
  • Don’t know what to write about? What topics interest the people who you want to read your blog? Ask your audience what kinds of topics they’d like to learn about.
  • Don’t like to write, or don’t think you’re a good writer? If you can choose a topic that you’re passionate about, make an outline of the important points, and write more of a list-style post. Include links to other posts you may have found interesting that you’d think your clients would enjoy.
  • And while grammar is important, don’t let your fear of making grammatical and spelling mistakes stop you from writing. Use a spell-checker, grab a colleague to give your post a once-over before posting.
  • And you’re not writing a novel – a great post can be direct, to the point, and short!

If you’re still hesitant, don’t stress about it – Haley Marketing can help!

Photo by Enis Yavuz on Unsplash

Share this:

Let's Talk

We'll be in Touch Soon

Build Your Marketing Stack

Staffing Website Development Services

See how we are building the best sites in the industry

SEO
Career Portal Software
Talent Showcase Software
Chatbot
IP Tracking Software