Posts by: InSights The following transcript was taken from InSights, a staffing and recruiting podcast from Haley Marketing Group dedicated to providing quick-hitting takeaways on Social Recruiting, Content Marketing and Employer Branding. To listen to the episode, click play on the player above or visit the episode page [InSights] How to Increase Applications by 250% Brad… Continue reading
The following transcript was taken from InSights, a staffing and recruiting podcast from Haley Marketing Group dedicated to providing quick-hitting takeaways on Social Recruiting, Content Marketing and Employer Branding. To listen to the episode, click play on the player above or visit the episode page [InSights] How to Increase Applications by 250% Brad Bialy:… Continue reading
The last time national unemployment was below 3.6 percent we had just put a man on the moon and The Beatles were dominating the pop charts. Is your recruitment marketing stuck in 1969? Welcome to InSights, the podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital… Continue reading
Clicking publish on a blog post isn’t the end of the process. In fact, in most cases, it’s just the beginning. How can staffing and recruiting firms repurpose blog articles they’ve published on their website?
Posting and praying isn’t going to work. You need to have a plan. Know your why before you hit ‘publish,’ and stick to that plan, and think about why that content is going to make an impact with your audience.
On today’s episode of InSights: Does your staffing firm need a Game of Thrones strategy? (1:16) Is your social media messaging balanced for human readers and algorithms? (7:34) The case study success that resulted in 1 staffing firm increasing applications by 8% WITHOUT increasing their cost per application (17:04) During segment 2, Social Reach, they’re joined by Michelle McCormick,… Continue reading
The following transcript was taken from InSights, a staffing and recruiting podcast from Haley Marketing Group dedicated to providing quick-hitting takeaways on Social Recruiting, Content Marketing and Employer Branding. To listen to the episode, click play on the player above or visit the episode page [InSights] Every Post Has a Purpose Brad Bialy: We’re… Continue reading
On this episode of InSights, Brad Bialy and Matt Lozar discuss:A guide to repurposing your blog post (1:51), three ways to develop relationships on LinkedIn (8:14), and they share four lessons from the TAtech Leadership Summit on Recruitment Marketing and the Massachusetts Staffing Association’s Annual Conference (14:15)
How can you write a captivating blog post title…that people actually want to click?
On this episode of InSights, Brad Bialy and Matt Lozar discuss: The importance of showcasing the right imagery on your website (1:43) Is now the perfect time to add video to your social media mix? (9:10) A Haley Marketing Group case study that resulted in a 250% increase in applications (15:46) During segment 3, Seen & Heard, they’re joined by Todd… Continue reading
On this episode of InSights, Brad Bialy and Matt Lozar discuss: Three ways to improve your blog’s search engine optimization (1:15), whether or not staffing and recruiting firms should be allocating time and resources on Instagram (10:03), important changes you need to be aware of if you’re advertising jobs on Facebook (17:17) During segment 1, Content Blueprint, they’re joined by Joe Ray,… Continue reading
On this episode of InSights, we discuss,
How to write great job descriptions
A rapid-fire round of best places to share your jobs on social media
The recent technological advances to the Haley Marketing Job Board and the importance of providing consistent shareworthy services in the staffing industry
On this episode of InSights, Brad Bialy and Matt Lozar discuss: The Benefits of Featuring Your Team in Your Content (1:46) How to Hack Social Engagement (9:22) A Recap of the 2019 Staffing Industry Analysts Executive Forum (21:40) During Social Reach, they’re joined by Matt Swistak, Social Media Marketing Advisor at Haley Marketing Group. During… Continue reading
On this episode of InSights, Brad Bialy and Matt Lozar discuss The Key to Content Variety (1:28) The 2019 Recruitment Marketing Benchmarks Report from SmashFly (18.55) 6 Social Recruiting Tactics that are Driving Applications Today (7:09) A Quick-Hitting Recap of Each Segment During Social Reach, they’re joined by Corinne McCarthy, Social Media Marketing Advisor at Haley Marketing Group. Have a question… Continue reading
On this episode of InSights, Brad Bialy and Matt Lozar discuss: The Keys to Defining Your Target Audience (1:25 – 6:37) How to Gather and Respond to Online Reviews (6:38 – 12:37) The Importance of Calls to Action on Your Career Site (12:38 – 20:47) A Quick-Hitting Recap of Each Segment They’re joined in segment 3,… Continue reading
In this episode of InSights, Brad Bialy and Matt Lozar discuss: The Keys to Writing a Successful Blog Post Headline (1:40 – 7:54) Why Every Post Needs a Purpose on Social Media (7:55 – 13:13) The Value of Facebook Groups in Driving Jobs Applications (13:14 – 18:57) A Quick-Hitting Recap of Each Segment. Have a… Continue reading
