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Tag: why CTAs are important

SMART IDEAS Weekly Marketing Tips

SMART IDEA #5: The Art of the CTA

I have a confession. I love CTAs. What is a CTA? CTA stands for Call to Action. Simply put, it’s...

Marketing Tips Staffing Industry News

Creating Certainty in Uncertain Times, Part 4: Optimize Your Conversion Paths

Confession: I’m over this year. Coronavirus. Lockdowns. Record unemployment. A global recession. Fires. Floods. Oh yeah, and it’s an election...