WILLIAMSVILLE, NY–Haley Marketing, the leading website development, content and recruitment marketing firm serving the temporary staffing and executive recruiting industries, is pleased to announce that Brad Smith has been named Chief Strategy Officer. As the organization continues to grow and evolve its solutions, Smith will ensure exceptional business results and client experiences, while continually pursuing the firm’s mission to make great marketing more affordable.
Over the course of 18 years, Brad Smith has steadily grown his role with Haley Marketing. He joined the organization in 2003 as a Senior Project Manager and most recently served as their Director of SEO & Social Media Marketing. As Chief Strategy Officer, Smith will ensure the firm’s products and services meet the changing needs of the staffing and recruitment industry, while working closely with Haley Marketing’s leadership team to address current challenges and plan for the future of the employment landscape.
“With my new role, I’m looking forward to uncovering ways to be more strategic, more innovative, and more effective in everything we do, so that we can deliver an even higher level of service, value, and ROI for our clients,” stated Smith.
According to Co-CEO David Searns, “While 2020 was a challenging year for Haley Marketing and the staffing industry, it gave us the opportunity to step back and focus on our future. We’ve built an exceptional team, and I am very excited to see Brad advance into this newly created role, take on additional responsibilities, and help us to strengthen our ability to serve the staffing industry in 2021 and beyond.”