Posts by: Victoria Kenward Social experiments are fascinating, especially when we can apply the lessons learned in business. Last week, I read about one conducted in Poland which you may find interesting – because it may help you more effectively help a frustrated staffing client. Here’s a quick synopsis of the experiment: The “Fear-Then-Relief” Experiment Researchers tested a hypothesis… Continue reading
“Caring. In a business world gone numb, it’s an almost unfair advantage.” Jim Cecil, a pioneer in relationship marketing, made this very astute observation many years ago. And research shows that over 2/3 of lost business is due to a supplier’s indifference. Do you show your staffing customers that you truly care about them? We’re… Continue reading
Still cutting corners in your staffing customer service process? You may be unintentionally shooting yourself in the foot. Here are three eye-opening stats from PwC’s 2018 Future of CX whitepaper “Experience is Everything: Here’s how to get it right“: 43% of customers said they would pay a premium for a better experience. 65% of respondents… Continue reading
Friction? Save it for the science lab. Friction is neat when it creates static electricity (okay, technically it’s the adhesive forces pulling off electrons that causes the buildup of a static charge – but we’ll leave that lesson to science teachers) – but friction in service? That’s downright frustrating to your staffing customers. What causes… Continue reading
Technology is amazing. With a single click you can instantly find out where those pens you bought on Amazon are – and when they’ll arrive at your door. You’re always in the know! Now, think for a minute like a candidate applying to a position on your job board: Once you hit the Submit button,… Continue reading
Do you need to don white gloves or extend your pinky while typing? No. But whether you call it email etiquette, tech etiquette, digital communication etiquette or anything else, one thing is certain: Manners matter in staffing! Everyone is busy, and we all make mistakes. Still, communication oversights and faux pas can have serious professional… Continue reading
Sometimes, our clients need a major rebrand or completely new website to achieve their goals. Other times, it’s as simple as flipping a switch. Check out how a little Shareworthy Service went a long way in helping one staffing company dramatically improve their recruiting results: Affinity Personnel Founded in 1998, Affinity Personnel Solutions (APS) is… Continue reading
Enjoy angry clients? Love associates who walk off assignment and never return? Of course you don’t. But unless you intentionally hire for and develop customer skills in your staff, you’re setting yourself up for disaster. Great service skills are as important to your staffing or recruiting firm as a great ATS. They’re skills that allow… Continue reading
Haven’t jumped on the chatbot bandwagon yet? Chew on this: Mobile technology has taken over the staffing and recruiting landscape. Instantaneous, global exchange of information is now the norm. Job seekers’ and employers’ expectations for real-time service are rising. People want on-the-go, 24/7 service across communication channels. Your competitors are rapidly adopting automated solutions to… Continue reading
Ever spend time with a sick toddler? When they don’t feel good, they may ask for candy, soda or ice cream – but all the sugar in the world won’t cure a cold. As an adult, you know that what they ask for isn’t necessarily what they really need. The same logic applies to staffing… Continue reading
When it comes to delivering shareworthy CX, what do staffing customers want most? Check out these eye-opening statistics: Need a mobile-first website? Want help implementing the right tech to serve customers the way they want? We’re just a call or email away. Connect with one of our marketing educators to learn how we can help… Continue reading
If you’re trying to cut carbs as part of a New Year’s resolution, relax! I’m not going to suggest you start stuffing your face with breadsticks to increase profitability (eating dough doesn’t necessarily help you make more dough). But I am going to share an interesting food-related service story I read on Jeff Toister’s Inside… Continue reading
Over the past year or two, customer experience has changed – dramatically: Tech has transformed staffing service delivery. Customer loyalty isn’t what it used to be. Candidates are more demanding and impatient than ever. And the rate of change is only going to increase. At this point, customer experience is evolving so fast, it’s no… Continue reading
Want to make your staffing firm more successful in 2019 – in less than 10 minutes? Read my Shareworthy Service posts! Each month, I share research, insights and best practices for creating consistently exceptional customer experiences – for clients, candidates and even your internal employees. What were the hottest customer service topics and trends over… Continue reading
“¡Gracias!” “Vielen Dank!” “Xièxiè!” There are thousands of ways to say “‘Thanks!” But when it comes to your customers, which actions have the most impact? With Thanksgiving just a few days away, it’s the perfect time to show gratitude to your clients, candidates and employees. If you need a little creative inspiration, I’ve curated this… Continue reading
Can you cultivate a passion for customer service? Or do you have to be born with it? Some claim a knack for service “in your DNA,” but I think it’s possible – and really important, actually – to grow your team’s passion for, and skill in, customer service. Without a passion for service, your clients’… Continue reading
