haley marketing logo
Search
Close this search box.
Website

A High-Performing Website Drives Modern Business

An updated, easier-to-navigate website creates a smoother experience for clients and candidates—and highlights this staffing company’s brand.

Share this:

Case Study at a Glance

The Challenge: Build a modern, mobile-friendly website that is easy to navigate—and showcases the company’s brand.

The Solution: Gather information, research keywords, create copy, and build a new site that helps the client stand out in the NC, SC, and VA markets.

The Results: A brand new all-inclusive Starter Site with engaging copy and pictures that accurately reflects the client’s image and reputation—and is packed with features to improve the user experience.

Client Background and Challenges

The Mega Force Staffing Group, Inc. is a privately owned administrative and light industrial employment agency based in North Carolina with offices throughout the Southeast.

After launching a website with Haley Marketing in 2014, our satisfied client asked our team to build an updated site to better serve the changing times—and the needs of their business.

The Goal

Create a mobile-friendly, easy-to-navigate site that positively reflects Mega Force’s brand.

The Solution

Our team consulted with Mega Force to gather information about their unique business. Then we hit the ground running to research SEO keywords, develop copy, and build Mega Force’s new website with the following features:

  • All-inclusive Starter Site with HMG Career Portal and ATS Integration
  • HMG Plugin Suite (testimonials, case studies, team profiles, CTA fly-in, blog post manager)
  • Office locator with 21 pinned locations
  • Multiple online forms

Once the site was built, we scheduled a reveal call to give our valued client a personal tour of their new site and make sure it accomplished their goals. After incorporating edits and thoroughly testing the site for functionality across all browsers, we took the site live!

The Results

screenshot of the mobile version of the mega force website Using a consultative approach, HMG delivered a responsive new website that creates a fantastic experience for users on all devices:

  • Easier-to-navigate site gets users the information they need using fewer clicks.
  • Hamburger menu opens into a mega menu for desktop users.
  • 3 CTA buttons in main navigation instantly direct users to desired information.
  • Plentiful CTAs throughout the site drive conversion.
  • Site colors, images, and logo reflect the client’s brand guidelines.
  • Site copy reflects the client’s brand voice, portraying Mega Force as a friendly and welcoming environment where lasting relationships are built on trust.

In Our Client’s Words 

“Thank you for all of your hard work on our website…it is looking great!”

Is your website outdated?

Get in touch with one of our staffing website experts to take your site to the next level – and drive more sales and qualified applications!

Share this:

Want to know how we can do this for you?

Fill out the form below to request more information

  • This field is for validation purposes and should be left unchanged.

You may also like