Ever spend time with a sick toddler? When they don’t feel good, they may ask for candy, soda or ice cream – but all the sugar in the world won’t cure a cold. As an adult, you know that what they ask for isn’t necessarily what they really need. The same logic applies to staffing… Continue reading
When it comes to delivering shareworthy CX, what do staffing customers want most? Check out these eye-opening statistics: Need a mobile-first website? Want help implementing the right tech to serve customers the way they want? We’re just a call or email away. Connect with one of our marketing educators to learn how we can help… Continue reading
How many times have you reached out to a company when you experienced a problem with their product or service, only to be forced to jump through hoop after hoop to get what you needed? You’ve probably ended up struggling to communicate your thoughts to those who needed to hear them, going back and forth… Continue reading
If you’re trying to cut carbs as part of a New Year’s resolution, relax! I’m not going to suggest you start stuffing your face with breadsticks to increase profitability (eating dough doesn’t necessarily help you make more dough). But I am going to share an interesting food-related service story I read on Jeff Toister’s Inside… Continue reading
Over the past year or two, customer experience has changed – dramatically: Tech has transformed staffing service delivery. Customer loyalty isn’t what it used to be. Candidates are more demanding and impatient than ever. And the rate of change is only going to increase. At this point, customer experience is evolving so fast, it’s no… Continue reading
Want to make your staffing firm more successful in 2019 – in less than 10 minutes? Read my Shareworthy Service posts! Each month, I share research, insights and best practices for creating consistently exceptional customer experiences – for clients, candidates and even your internal employees. What were the hottest customer service topics and trends over… Continue reading
“¡Gracias!” “Vielen Dank!” “Xièxiè!” There are thousands of ways to say “‘Thanks!” But when it comes to your customers, which actions have the most impact? With Thanksgiving just a few days away, it’s the perfect time to show gratitude to your clients, candidates and employees. If you need a little creative inspiration, I’ve curated this… Continue reading
Can you cultivate a passion for customer service? Or do you have to be born with it? Some claim a knack for service “in your DNA,” but I think it’s possible – and really important, actually – to grow your team’s passion for, and skill in, customer service. Without a passion for service, your clients’… Continue reading
Any staffing service can create customer service goals: Interview each applicant in less than 5 minutes. Prevent client billing inquiries. Achieve a perfect Net Promoter score. But as these (intentionally) ridiculous examples illustrate, there’s a big difference between setting goals and setting THE RIGHT goals. Most staffing and recruiting firms have the best intentions when… Continue reading
For years I’ve read posts and articles touting the benefits of loyalty programs: They drive sales. They make your “best” customers happy. They boost your reputation. They allow you to gather valuable customer data. And, obviously, they’re designed to promote client loyalty, increasing both retention and share of customer. There’s no disputing the fact that… Continue reading
I don’t just write a lot about CX and EX; I work relentlessly with my team to make Haley Marketing a great place to work. As I mentioned in an earlier post, employee experience (EX) is critical to building a customer-centric culture and delivering shareworthy service. Today, I thought I’d share a few of the… Continue reading
Directions…to read them or not. Should that even be a question? Assemble something incorrectly, cross the street on a red light, get lost….why take a chance. Directions are there for a reason. We have been taught to follow directions since we were young students. They help guide us to find the answers we need, how… Continue reading
Tick. According to a 2018 study from SuperOffice, the average company takes 12 hours and 10 minutes to respond to a customer service inquiry. That’s more than half a day! Tock. Even worse? The same study shows that: 62% of the companies surveyed do not even respond to customer service emails. 90% of companies do… Continue reading
…or how to earn more revenue without really trying. Everything we do for our clients at Haley Marketing – from building some pretty stellar websites and writing informative blog posts to managing our clients’ social media presence and sending out eye-catching newsletters (and more!) – is designed to do one thing: bring prospects to you… Continue reading
UX, CX, EX… …what is it with all these Xs? The “X” is short for “experience”: “user experience,” “customer experience,” and the topic of today’s post, “employee experience.” Why is employee experience so critical to customer experience? I’ve stated it many times before in this blog: it takes a great company culture to consistently create… Continue reading
No two are alike! And believe me; some are more beautiful than others. Here are two recent service experiences I had – one stellar, one horrible – that illustrate just how important great CX is to customer retention. As you read them, see if you can spot any customer service lessons Vicki writes about in… Continue reading
