How can your staffing firm prosper during the recession?

On Thursday, March 12, Haley Marketing’s CEO, David Searns will moderate a panel of staffing industry experts who will share best practices and case studies that illustrate the importance of marketing and public relations in a struggling economy. Here are the webinar details:

American Staffing Association Interaction Webinar
Low Cost Marketing for High Impact Results

Date: March 12, 2009
Time: 3 – 4:30 pm Eastern Time

  • Learn how to market your staffing services when demand is shrinking.
  • Discover the benefits of creating a marketing and public relations plan for a staffing firm.
  • Learn simple, low-cost marketing strategies that will improve your bottom line.

The staffing firms that survived past recessions maintained their marketing promotions and strategies. But when sales are down, how can you afford to market? The good news is that a great marketing plan doesn’t require a large budget. The key is knowing what tools work and how to use them.

David Searns of Haley Marketing Group will moderate a panel of staffing industry experts, including panelists Jill Wellskopf, marketing director of QPS Companies Inc., and Crystal Blackwell, president of Staffing One Inc., who will discuss marketing strategies and how successful staffing firms have used low cost marketing to raise visibility, position their firm, and attract new clients. The panel will also cover how savvy firms are using search engine optimization, pay per click advertising, e-mail marketing, blogging, and social media for low-cost, high-impact marketing.

David Searns is president and chief executive officer of Haley Marketing Group, a marketing firm dedicated to servicing the staffing and recruiting industry. David has more than 12 years of experience marketing and consulting in the staffing industry, and his firm has helped hundreds of staffing and search firms with their marketing needs.

This Webinar is designed for staffing executives, owners, and managers, and marketing directors.

Reserve Your Seat Today:
http://www.americanstaffing.net/education/InterAction/2009/Searns_March12.cfm

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