Daley And Associates, a Boston-based firm specializing in the placement of high-level executives in legal, IT, accounting & finance and healthcare administration, needed a website to serve as the central “hub” for their marketing efforts.
This highly-specialized firm was not only looking to update their website and refresh their image, but they also wanted to engage with candidates and prospective clients to establish lasting relationships. With this challenge, Haley Marketing designed and built a robust website with several advanced features to both meet the needs of Daley And Associates, and attract the attention of clients and candidates.
The new Daley And Associates website incorporates a blog, email and social media effort into their marketing strategy, and provides multiple vehicles to emphasize their specialized divisions.
Haley Marketing also developed and implemented a custom search engine optimization (SEO) plan to bring in more targeted, direct traffic from clients and candidates searching specifically for the key niche areas serviced by Daley.