Most people are creative by nature. Whether your creativity shines through your work, family life or out-of-office activities, we all need ways to express ourselves outside of the work we have to do. And while Haley Marketing has, by nature, a culture of creativity, there are many benefits any business could obtain – no matter… Continue reading
One of the biggest issues is getting candidates. But do you REALLY want more candidates? I suspect that what you’re after is QUALIFIED candidates. Perhaps candidates that are either looking for something new – or how about candidates that don’t yet know they really want the position you are looking to fill? OK, so are… Continue reading
“Don’t call it a comeback, I’ve been here for years.” People of a certain age will recognize this nugget from James Todd Smith, better known as LL Cool J. But it doesn’t just apply to a rapper’s career trajectory. It also applies to the resurgence of direct mail marketing as a tool for building connections…. Continue reading
Snapchat is much more than a platform used to take selfies. Here are some stats to put this into perspective: There are over 300 million monthly active users. 187 million people actively use Snapchat daily. 18% of U.S. social media users are using Snapchat. 45% of Snapchat users are aged between 18-24. With stats like… Continue reading
Make sure to read the first and second part of this article series. You can jump in anywhere in the series but you will get the most value be following along from the beginning. So far you should have a list of the sites most significant to your online reputation. You have grouped and arranged… Continue reading
This article series walks you through the steps to proactively manage your online reputation. To understand why managing your online reputation is important, and get a handle on your current online reputation, make sure to read the first part of this series. If you have read and followed the steps outlined thus far you should… Continue reading
Despite what you may have heard, reports of the death of direct marketing have been greatly exaggerated. It might be surprising to learn that direct mail is actually in the midst of an epic comeback but the digital space has become so crowded and noisy that marketers are turning to this old-school approach as a… Continue reading
The web has made the world more connected than ever before. It is easier than ever to: live and work remotely, have longer distance relationships (personal and professional), have fewer conversations face-to-face versus through an electronic device and share our thoughts one-to-one or one-to-many Our world is smaller (figuratively speaking of course). This changes the… Continue reading
Is your brain in a funk? Are you struggling to come up with creative and innovative ideas? Well, ME TOO! I work with some pretty creative people and I often get jealous that I can’t think of ideas as quickly as they can. I’ve come to terms with the fact that we all process creative… Continue reading
Last week Cards against Humanity issued a call for contributing writers through social media. “Interesting,” I thought. Even more interesting — the number of people who tagged me in the social media posts. Clearly, I had a personal brand whether I knew it or not. We won’t go into whether or not being known for… Continue reading
Lets be honest. After almost 10 years with the same company, things can often get redundant and boring. Yet you still enjoy going to work every day because it’s a great company culture and the people you work with are fantastic. So how do you up your game and drive to find satisfaction and joy… Continue reading
You’re busy. We’re all busy. But taking your business to the next level requires taking time to dream…not about playing shortstop for the Dodgers, but about how you can take your business to the next level. Without time to think, you are reduced to checking things off your to-do list without deciding if… Continue reading
This summer I had the amazing opportunity to intern at Haley Marketing. As I just finished my freshman year at college, I had absolutely no real-world experience working in marketing. All I knew was what I had learned at school, but of course, reality is always different from the classroom. I was excited to see… Continue reading
Seriously. By the end of this article, you’ll be saying, “my job board rep hates him!”. What is that one simple trick? It’s digital advertising. WAIT! Don’t close your browser yet. It’s much more than just social media or PPC ads. Hear me out on this. We all know the unemployment rate is hovering around… Continue reading
6 Simple Ways to Increase Productivity in Your Home Office Working from home has its pros and cons. On the one hand you have no commute and get to work in the comforts of your own space. On the other hand, it can be difficult to create a space that is detached from the rest… Continue reading
Captivate Your Users with Authentic Imagery Stock photography trends are continuously changing. When we once used very posed and cliche images, we now search for authenticity. Users want to feel connected to your business, this helps build trust. Let’s take a look at characteristics to look for when choosing authentic imagery for your website. Relatable… Continue reading
