The interview episodes of Secrets of Staffing Success returns! Our own Ryan Maher joins us to give some insight into the conversations he’s been having with staffing owners over the past six months: What is the overall mindset of most staffing firms in regards to Covid? Where are most companies focusing their marketing efforts? Are… Continue reading
Imagine running not one, not two, but three distinct staffing companies. That’s the daily challenge for our guest Nat Carmack from BOS Staffing. We’ll discuss that plus… How does he differentiate the marketing message for three different companies? What it was like growing up in the staffing industry What will 2020 bring for the staffing… Continue reading
On this episode we feature some of our favorite segments form 2019. You’ll hear: Kelly Merbler discuss how to keep recruiters engaged in a talent short market John Ruffini shares the training we need to focus on ahead of a possible recession Scott Wintrip reminds us to keep selling even in a candidate market Mike… Continue reading
Welcome to InSights, the staffing podcast designed to help staffing specialists and recruiters maximize their content marketing, social recruiting, employer branding and digital marketing. EPISODE 28 SEGMENTS: How to create a content strategy for 2020 How can you write GREAT job descriptions? What are SMART goals and why are they important? Evaluating your application… Continue reading
As we head into 2020, and a possible recession, it will be vitally important to make sure your recruiters are trained to face the struggles of this uncertain time. John Ruffini from HealthTrust Workforce Solutions joins us to talk about the essential elements of training. What is the most important aspect of training we need to start looking… Continue reading
Always a treat to have our own team members on an episode. We talk with David Searns and Brad Smith about the upcoming Staffing World 2019. Among many fun topics we’ll discuss: What attendees can expect from Haley Marketing’s Smart Marketing Talk Show What sessions they are most looking forward to Advice for first time attendees… Continue reading
With unemployment being so low is it time to rethink your background check process? Katie Kulp from Chane Solutions joins us to discuss: What aspects of the background check should staffing firms be willing to overlook? How have new marijuana laws changed the drug screening process? Is there such a thing as a too intrusive… Continue reading
🤔 How do the products you look at on Amazon follow you to Facebook and Google?
On this episode we talk about candidate recruiting as a marketing function with Robin Mee from Mee Derby. We also discuss: Many firms try to be “everything to everyone”. What advantages are there to be more narrow focused? What kinds of “recruitment marketing” tactics work best? What role has content marketing taken in Mee Derby’s… Continue reading
What are the biggest marketing mistakes staffing firms make? Our own Director of SEO and Social Media, Brad Smith joins us to tackle that question. We’ll also discuss: What should staffing owners be most concerned about right now? Where is a good place to start when developing a marketing plan? 5 years ago it was… Continue reading
Wait…Haley Marketing Group has a podcast? We sure do! What is InSights? The Haley Marketing podcast network expanded in January 2019 with the addition of InSights, which features tips and best practices from Haley Marketing’s insiders. Co-hosted by myself and Matt Lozar, with very special appearances by members of Team Haley throughout various segments, InSights… Continue reading
Are we more prepared for a recession this time around? That’s just one of the topics we explore with Henry Kiel from HW Staffing Solutions. We’ll also discuss… What can staffing firms do to be proactive about internal turnover? How to find and recruit passive candidates What type of technology investments should staffing firms make… Continue reading
Lauren Lewis shares her unique perspective of being partner in a woman owned and operated staffing and recruiting firm. We’ll talk with Lauren about the challenges…and opportunities it has brought her firm along with… How to compete with large staffing firms in a small market What’s working in social recruiting How their candidate experience has… Continue reading
Time to check in with our old friend Scott Wintrip. Scott is celebrating 20 years of providing staffing and recruiting firms with the best advice in the business. On this episode we talk to Scott about: Traits you should look for from candidates for your internal positions How can firms help fill the void from… Continue reading
It’s time to talk analytics! Don’t worry you won’t need a math degree for this one. Ben Murphy from Titus Talent Strategies joins us to discuss how his firm uses Predictive Index analytics to find the best talent available. We’ll also chat about: Tactics for finding passive candidates How to convince passive candidate to switch jobs What does a… Continue reading
In the debut episode of InSights, Brad Bialy and Matt Lozar discuss: How to create a content plan for 2019 The impact of Facebook Jobs on social recruiting A recent hot topic from ASA Central Be sure to follow Brad and Matt on LinkedIn. And join the conversation on Twitter by following @StaffingPodcast and @haleymarketing
