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“Here’s how I am going to beat you. I’m going to outwork you. That’s it. That’s all there is to it.”
— Pat Summitt, Legendary University of Tennessee Lady Vols Head Women’s Basketball Coach Emeritus

Pat Summitt passed away on June 28, 2016 at the age of 64 from early onset dementia, Alzheimer’s type. When this obituary passed through my newsfeed, I was heartbroken. I’m not a Lady Vols fan or even a huge basketball fan, actually. But I have recently learned more about Coach Summitt and her life because I have an 11-year-old daughter who is obsessed with basketball. And Pat Summitt is a huge reason my daughter has the opportunities she has to play – the court belongs to everyone, not just the boys. I am so proud of my kid because the way she plays ball is the embodiment of Coach’s quote above. I hope that one day, she can go on to play at the high school and college levels, and be the type of player that Pat Summitt would have been proud to watch. (And maybe coach??)

Thinking about Summitt’s life and career has made me pause to reflect upon her many qualities that have made an impact on the world. Her tenacity. Her leadership. Her strength. That stare. But I think her greatest impact might be not only on the 161 student-athletes she coached over 38 years, but the legacy to all women on breaking down barriers – going forth and doing what you love. Working hard to push the obstacles out of your way to achieve greatness.

That just doesn’t apply to women; that applies to all of us. And, I think it applies to the people I work with every day, the folks here at Haley Marketing. Our philosophyour core values that drive our business, happen to closely align with the philosophies of Coach Summitt. We work hard here at HMG, we really do. But it’s about the people. About taking care of our own. About working hard for our clients, to make great marketing more affordable. We work hard. We have fun. We want to be the best in the world at what we do. And good is never good enough.

“It is what it is. But, it will be what you make it.” Pat Summitt said that, too. What will you make of today? Let’s all work a little harder to learn more, push further and create something great.

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