While at first glance it might not seem like content marketing and Game of Thrones share many similarities, they do have one strong piece of common ground: They work so well because of their episodes. We may not have continued watching season one if we knew exactly how season eight would end. But with nail-biting… Continue reading
While content and email marketing are always changing, there remains several proven ways to use them to find real return on investment. Use the following five email marketing tactics to see results from your campaign in 2019 and beyond! 1. Promote Available Talent Many staffing agencies expect companies to come to them when they need… Continue reading
Many staffing and recruiting agencies are hesitant to use email marketing. “Who reads email? What if it goes to their Junk folder? What if they block me?” Those concerns are valid, but unnecessary with a strong email marketing game plan, and a targeted list of recipients. You can see the efforts and return on investment… Continue reading
We’ve all had them. A terrible customer service experience that left us fuming. After a three-day battle with an internet company, I have a few lessons in my back pocket that may benefit the staffing and recruiting industry. While you never want to deal with an upset client, candidate or customer, these tips will help… Continue reading
My website and social media accounts are up-to-date with the most current trends – is there anything else I should update? Of course there is! As a quick review, in my first post in this series, I explained some of the 2018 Marketing Trends for Websites, while my second and third posts in this series… Continue reading
Do you recruit in the healthcare space? Want to drive more traffic to your website, recruit better candidates and catch the attention of healthcare administrators? Then you need to provide something of value. A great way to do that is to share great content on your website through a blog. Here’s a recent case study… Continue reading
