Q: What are the best ways to engage people that like our Facebook company page? A: When someone likes your company page it’s not the same as you connecting with them on a personal level – you don’t have the same “rights”. So for example, if you “friend” another person from your personal account you… Continue reading
Hello, I’m Greg the new SEO consultant and social media advisor at Haley Marketing Group, and I’m pleased to meet you! My background is steeped in marketing and advertising; and I have even dabbled in a bit of e-commerce. I enjoy leisurely walks with my family and inevitably jamming every possible event/ happenstance/ obligation into… Continue reading
Think businesses can ignore Social Networks? Think again! A recent study conducted by Harris Interactive found that company or product reviews on social networks now hold as much influence as more traditional print media (newspapers/magazines). According to the report: “…what people say online about companies, brands and products matters. In fact, nearly half of Americans… Continue reading
By now, almost everyone has heard of Facebook. For most of us, it is a regular part of our daily lives. Yesterday, Facebook celebrated its sixth birthday. According to founder, Mark Zuckerberg, “Facebook began six years ago today as a product that my roommates and I built to help people around us connect easily, share information… Continue reading
For the past year or more, we have been sharing information and tips on how to leverage social media as a lead generation and recruiting tool. Marketing Sherpa has just released a very interesting social media marketing case study about an organization that followed many of these tips–and the amazing effect it has had on their lead… Continue reading
We have all heard so much lately about the importance of developing our skills in social media as it applies to business. Well, some of you out there probably have not even started to get your feet wet in this fast growing arena yet. Want to know what it’s all about? I read a really good article called… Continue reading
David Searns, President of Haley Marketing Group was recently featured on XtremeRecruiting.tv. In the video below, David discusses how staffing firms can use social networks to recruit, retain, and proactively manage a positive online reputation: [blip.tv http://blip.tv/play/guU+++4Gge9a%2Em4v]
Marketing Sherpa recently polled a variety of executives in various-sized organizations about how they plan to adjust their marketing mix in 2009. The following chart shows where companies are planning to reduce and increase their marketing investments this year: Not surprisingly, social networks, blogs and email marketing (to in-house lists), were at the top of the… Continue reading
