I had a new client send out top candidate emails for the first time last week. One of the offices got an appointment and a job order from a company on their top 50 target list that had brushed them aside many times before. The other office had a client bring in one of the featured candidates that very day and also had one of the largest retailers in their area request an appointment to discuss a candidate in the email. Needless to say, my client is absolutely ecstatic about the results their candidate marketing emails got.
These are concrete examples of the power of candidate marketing, please shoot me an email at [email protected] if you’d like to discuss ways that you can use your top talent to generate sales.