Directions…to read them or not. Should that even be a question? Assemble something incorrectly, cross the street on a red light, get lost….why take a chance. Directions are there for a reason. We have been taught to follow directions since we were young students. They help guide us to find the answers we need, how… Continue reading
So you have a social media account, but now comes the hard part- what should you post? Building your staffing company’s online presence doesn’t have to be as intimidating as it may first appear. If you’re beating your head against a wall trying to think of what to share on Twitter, Facebook, LinkedIn or Instagram,… Continue reading
I used to just crastinate… then I went pro! I have always left things to do at the last possible minute. Back to school shopping, holiday shopping (reminder – start your lists soon!) coming up with meal plans for the week, writing a paper in college, starting an exercise program – even writing a blog… Continue reading
Last week Cards against Humanity issued a call for contributing writers through social media. “Interesting,” I thought. Even more interesting — the number of people who tagged me in the social media posts. Clearly, I had a personal brand whether I knew it or not. We won’t go into whether or not being known for… Continue reading
…and it’s not all about hipster hats and macrobreweries. A common request that we get at Haley Marketing when we are writing copy or choosing imagery for a staffing website is, “I want my site to appeal to millennials”. I could end this blog post right now by telling you that if your recruiting website… Continue reading
If you’re here, then you’re a fan of our content or you’ve seen us on social media! Either way, we hope you’re excited to get started on your marketing journey (or to continue building upon your past successes) to help boost your company’s fill rates or client sales. When marketing is going great, it’s phenomenal,… Continue reading
Tick. According to a 2018 study from SuperOffice, the average company takes 12 hours and 10 minutes to respond to a customer service inquiry. That’s more than half a day! Tock. Even worse? The same study shows that: 62% of the companies surveyed do not even respond to customer service emails. 90% of companies do… Continue reading
The good thing about using email marketing is that there are several easy and effective techniques you can use to measure your success. E-mail Marketing The great thing about e-mail marketing is that most e-mail marketing tools come with built in reporting features that allow you to measure the effectiveness of the campaign. Here are… Continue reading
Texting has quickly become a valuable tool to help staffing and recruiting firms stay in touch with candidates. Brad Herrmann joins us to discuss: Best and worst practices for using text based communications How texting is changing operations for staffing firms Regulations and rules for texting candidates Brad’s value based leadership philosphy and how it… Continue reading
Have you ever made an edit to your website, and then scratched your head in confusion because your change isn’t appearing? You see your edits in the backend, but they just don’t seem to be appearing. You might even go the extra mile and hit the refresh button (more than once!), yet you still don’t… Continue reading
What is ghosting? Originating in the dating world, the term ‘ghosting” refers to the practice of ending a relationship by just ceasing communication without explanation. Not the kindest way to go about it. The word ghosting is now being used by some to describe similar behavior in the employment world where hiring managers, recruiters and… Continue reading
StaffCLICK was founded with a vision to provide honest and professional recruitment services as a top-tier staffing agency in the Greater Toronto Area. Through a deep appreciation of their clients’ unique environments and needs, they work as partners with their clients to bring them the right people for their career opportunities. That’s the “click” in… Continue reading
Owning a company at the top of the Inc. 5000 is a dream that many of us want to achieve. Well, maybe not that specific metric, but we all want to have a successful company that rises up to deserve recognition. To do this, we sit at our desks each day working for someone else… Continue reading
I’m often asked where the best place to spend money on social paid advertising is – LinkedIn or Facebook? And I’m grateful for the chance to address it, because it’s no surprise that many staffing and recruiting firms intuitively think that LinkedIn must be the winner. They often think this for a few common and… Continue reading
Assessing the return from a sales-oriented mail campaign can be relatively easy. Just add up the costs of producing the campaign and compare it to the sales generated. Coded response forms, PURLs, landing pages, and keyed phone numbers can be used to measure the exact response to a specific direct mail campaign. Direct Mail Campaigns… Continue reading
InterSolutions is a full-service staffing company that specializes in the property management industry. Quality is their top focus. As such, they reached out to Haley Marketing to help create a new, quality website. The fresh site incorporates easy navigation, simple-to-use call-to-action buttons, and industry-related imagery to provide a quality experience to InterSolutions’ job seekers and… Continue reading
