As 2020 was shaken up by the COVID-19 pandemic and its aftereffects, many of us are still looking for solace in many areas of our life. While it’s been great to hear the support from popular brands and small businesses alike, the “we’re here for you” and “unprecedented times” messages can feel a bit stale…. Continue reading
As technology improves and social media becomes even more integrated in our everyday lives, we must evolve with it and find new ways to target our audience. Organic reach is an essential component of success in using social media and really focuses on how it all began. Organic reach is simply the number of people… Continue reading
I was listening to an NPR radio spot the other day and they were talking about how technology has moved from the reactive to the proactive. Essentially, it’s gone from taking your preferences and showing you similar results, to now predicting what your next steps could be and guiding you that way. If you have… Continue reading
Is it looming? Is it approaching? Or, is it already here? It’s anyone’s guess, but indicators are pointing to a recession within the next year or so. Major banks are predicting and prepping. Growth has slowed (but not shrunk either). During a recession, competition is fierce, talent is scarce and scared to move, and businesses… Continue reading
You might have recently seen that Bank of America has decided to raise their minimum pay rate to $20/hr over the next two years. Whether this decision is based on the social backlash against pay disparity, record profits, actual benevolence toward their workforce, or the government placing additional scrutiny on the banks, this much is… Continue reading
Jeff then takes 2 years trying to decide which stool is good enough for Amazon HQ2, the salesperson spills his business cards on the floor, and the recruiter says “ouch,” then she immediately looks the other two up on LinkedIn. Ok, I tried to think of a better punch-line and that’s the best I could come… Continue reading
If you’re here, then you’re a fan of our content or you’ve seen us on social media! Either way, we hope you’re excited to get started on your marketing journey (or to continue building upon your past successes) to help boost your company’s fill rates or client sales. When marketing is going great, it’s phenomenal,… Continue reading
I just saw this list of 8 small businesses who are doing amazing things with social media. There are some really creative ideas here. As a staffing firm, what can you do with your social media to help you standout from the crowd? http://www.buzzfeed.com/americanexpress/8-small-businesses-winning-at-social-media If you are looking for great things that you can do… Continue reading
Our Lunch with Haley Webinars have gotten quite popular and have a dedicated following! Why? Did you know that our clients use our Lunch with Haley webinars to: Train staff Team build Set new goals and priorities Implement new marketing ideas And much more! If you haven’t taken advantage of listening to all of our… Continue reading
Just reviewing the blogs of some of my favorite authors, and I stumbled on the following article from Andy Sernovitz at Damn! I Wish I’d Though of That – a blog filled with “unusually useful ideas for smart marketers.” The Tasty Ideas Issue This article covers 4 very creative marketing ideas from the food industry: Make… Continue reading
Companies need to change their thinking and push the envelope if they want to survive and even thrive in this economy. During the course of the past year, we’ve heard this advice time and time again. I recently read an article in Workforce Management that gave me insight into several staffing firms that are breaking… Continue reading
