At its peak, Google+ had 540 million active monthly worldwide users, who interacted with the platform in a multitude of ways, including Gmail, YouTube Comments, +1 buttons and more. While for many people, Google+ never quite caught on as much as Facebook, LinkedIn, or Twitter, it was still a valuable tool in the staffing industry’s… Continue reading
By now, you may have heard the buzz circulating around two online documentaries about the infamous Fyre Festival. Earlier this month, Hulu and Netflix released their own take on this failed music fest. If you’re asking yourself, “what the heck is a Fyre Festival,” let me take a step back for you and briefly explain…. Continue reading
I was listening to an NPR radio spot the other day and they were talking about how technology has moved from the reactive to the proactive. Essentially, it’s gone from taking your preferences and showing you similar results, to now predicting what your next steps could be and guiding you that way. If you have… Continue reading
Snapchat is much more than a platform used to take selfies. Here are some stats to put this into perspective: There are over 300 million monthly active users. 187 million people actively use Snapchat daily. 18% of U.S. social media users are using Snapchat. 45% of Snapchat users are aged between 18-24. With stats like… Continue reading
So you have a social media account, but now comes the hard part- what should you post? Building your staffing company’s online presence doesn’t have to be as intimidating as it may first appear. If you’re beating your head against a wall trying to think of what to share on Twitter, Facebook, LinkedIn or Instagram,… Continue reading
So, you’ve decided you want to share more content on your social media platforms, but where the heck do you start? It can seem overwhelming at first when you decide to make an effort on social media, especially when it comes to what you should be sharing. But taking a couple hours out of your… Continue reading
We often joke at the Haley Marketing Group that social media changes by the month, week or even by the day. (Seriously, if you login to your favorite social media application, you probably notice something different by the week.) That is a challenge but it’s also exciting. New features become available. With new features, we… Continue reading
A very special episode of Secrets of Staffing Success, where we take your question! I’m joined by Brad Smith our Director of SEO & Social Media. Some of the questions we tackle in this episode… What are the three most important areas we need to focus on for successful SEO program? In the past 6… Continue reading
We’re at the halfway point of 2018. Are you on track to reach the goals you set for your staffing firm for the year? • Is your revenue on pace to reach projected numbers? • Do you have enough qualified candidates in your pipeline to fill your clients’ open positions? • Is your client acquisition… Continue reading
In one of our recent episodes of our Secrets of Staffing Success podcast, Leigh Ann Pagnard talked about the importance of doing mid-year assessments: “Look at your systems and say what’s easy and what’s hard and what should we do about it while we have the money.” Hard to believe but the year is half… Continue reading
Haley Marketing Group will be attending the 2018 Staffing Symposium in Nashville, TN on June 8. This one-day event is designed for staffing professionals in the Tennessee region. We’re looking forward to meeting staffing leaders to find out what’s foremost in their minds, and what we can do to make their jobs a little easier. Digital… Continue reading
We know hashtags are essential for growing your audience on Instagram. If you don’t use hashtags, you’re only speaking to your unique (and probably small) audience, rather than to an entire network of users who may be searching popular hashtags. Hashtags can be tricky though! While it’s tempting to use hashtags you know will bring… Continue reading
Is your company using social media to its full potential? In my first post in this series, I explained some of the 2018 Marketing Trends for Staffing Websites. Today, I want to focus on social media trends – specifically for Facebook and Twitter. Take a look at some of the Smart Marketing Trends for Facebook… Continue reading
“Fitting in” is one of those horrible diseases that turn reasonable minds into sheep-gelatin hive minds.” –Alida Nugent, You Don’t Have to Like Me Each of you, as an individual, must pick your own goals. Listen to others, but do not become a blind follower.” –Thurgood Marshall As a business, you may feel pressured to… Continue reading
If the answer isn’t you – it’s time to take control. In the staffing industry, social media has become an indispensable marketing tool for branding and recruiting talent across many industries, from light industrial to healthcare. As a critical tool, you should make sure you have control of these pages, regardless of who creates or… Continue reading
Another busy week here at Haley Marketing Group. Here are just a few of the things we’ve been talking about this week to help clients succeed in 2018. Email Marketing Email marketing is still making a tremendous impact in the staffing industry. Marketing Advisor Mackenzie Froese writes this week about it’s tremendous ROI and… Continue reading
