Don’t let the title of this post get you down – it may actually inspire you! We’ve scoured our blog archives and are republishing some of our top blog posts from before and during the Great Recession. While some of the marketing advice may be a bit dated, most is highly relevant as you look… Continue reading
Tag: staffing strategy
10x Thinking…and the Staffing Industry Autonomous transportation. Eradicating cancer. Privatizing space. Low-cost clean energy. Extending human life by 30 to 50 years. What do these things have in common? Just a few years ago, they were all science fiction. Today, they are happening. At Staffing World 2016, I had the privilege of seeing Dr. Peter… Continue reading
Haley Marketing Group encourages our clients to maintain a mix of both digital and print marketing solutions. Believe it or not, there isn’t a one-size-fits-all solution. There are many variables to consider, such as: Who are you trying to reach? Decide if you need to reach candidates or clients. If you are trying to reach candidates,… Continue reading
When I studied a foreign language in high school, I struggled. Not because it was difficult, but because I never felt like I had enough information to move through the tasks assigned. Often we were given vocabulary words and a story that was about a paragraph in length, told to memorize the story and then… Continue reading
Recently, I got into to a fun debate with a friend who wrote a blog post about staffing firms and how they need to stick to their guns and focus on high value, high margin business. The premise behind the post was that it’s better to work with a smaller, more profitable client base that… Continue reading
TempStaff wanted to modernize their previous site, which humorously featured an animated version of the VW Beatle. We wanted to bring “home” the point that they are Jackson and Mississippi’s premier placement firm for Administrative/Clerical, Call Center, Light Industrial, IT and professional placements. On the new website, we used a full color photo of the… Continue reading
Just read two fascinating blog posts that were shared by Andrew Karpie, who is a research analyst with Staffing Industry Analysts. From Filling Positions…to Matching Talents Eureka!! The New Potential for Scaling a Business with “Contingent Workforce” These blog posts describe a radically new vision of the working world. In this world, contingent staffing is… Continue reading
InReach IT Solutions is a start-up company. They were looking for an inexpensive, but professional looking site that they could grow their business with. Our value site option with job board offered the perfect solution. Their deadline was very tight and the site was completed in about three weeks. If you would like to know… Continue reading
In the last month, I have been to the Staffing Industry Executive Forum and the Anserteam conference. At both events, speakers discussed strategies for dealing with the coming penalties for failing to provide health insurance to workers. And guess what, the two speakers had polar opposite recommendations! According to this blog post from Staffing Industry… Continue reading
Q: What is the best way to try to get appointments with hiring managers when you are checking references? A: Reference checks can be a great sales tool–but be CAREFUL! If you go into your reference check with the objective of making a sales call, you’re going to offend and upset many prospects. And that’s… Continue reading
As you read this, over 12,000 boomers are leaving the workforce daily. That’s 4,348,000 people set to retire this year! The Boomer exodus will leave us with a shortfall of over 42 million people. Gen-X will not make up the difference simply because their numbers are too small. They’re only half the size of the… Continue reading
Are you looking to sell your staffing firm? If so, check out this list of “what buyers want” from Bob Cohen and Sam Sacco of RA Cohen Consulting. Reasonably Predictable and Consistent Earnings A Strong Team behind the Owners, tied into future Performance A diverse and Growing Customer Base Desirable and Growing Market Solid Systems… Continue reading
Q: In one of your Lunch with Haley webinars, you mentioned that one of the best ways to get more sales is to become a trusted advisor to clients and prospects. Can you explain how my firm can embrace this idea and become a trusted advisor to our clients and prospects? A: One of the… Continue reading
I had an interesting conversation today with one of the founders of a very successful LI staffing firm. Despite years of success, the owner feels like his company doesn’t have a very clear or distinct positioning message. He contacted us after attending the Staffing Industry Executive Forum because he heard we knew a thing or… Continue reading
Check out this new article by Haley Marketing Group’s President, David Searns, published on StaffingU Resource Center, especially if you’re evaluating practical strategies for growing your business.
Top performers also focused more intensely than low performers on staffing projects with the right people: 47% of the former researched employees’ skill sets before the project kicked off to ensure the project team was well-rounded. None of the low performers did.
This is a great tidbit to share with your prospects. A project staffing company could provide the testing, and the staffing needed to ensure a well-rounded team, which in turn raises the likelihood that the project will be successful. Who wouldn’t see value in that?