“Target still hasn’t gotten back to me” says Todd (Marketing Advisor here at Haley.) It’s a little more than two hours after he Tweeted at Target about his bad experience in one of their stores during his lunch break this afternoon.
I’ve said it before, and I’ll say it again: Businesses have to stop ignoring social media as a customer service tool. More and more people are relying on social media (or, as I like to call it, the internet) as their preferred method of communicating with businesses. According to a recent study, that number is especially high among people aged 16-24. Why does it matter? Because a huge chunk of the talent pool for most staffing companies is recent graduates. The best and brightest among that group are probably technologically saavy. They might be trying to communicate with you online right now!