haley marketing logo
Close this search box.

Why Should Your Staffing Firm Have a Blog?

Share this:

The question seems easy enough to answer, but when you think about it, there’s a lot to understand. Sure, having a blog is a quick and easy way to throw information up on your site, publish stories of interest about your company’s goings-on – but what is a blog actually good for?

Consider these benefits of a blogging program:

  • Serves as the foundation for a content marketing strategy
  • Positions you as a thought leader and industry expert
  • Positive impact on search engine optimization (SEO)
  • Cost-effective (less expensive than hiring someone on staff)
  • Helps keep you top-of-mind
  • Tool for sales and recruiters
  • Leave-behinds for prospects
  • Create binders of blogs for candidates visiting your office
  • Content for sharing socially
  • Go from a vendor to a consultant: Resource to educate people on HR, management, etc.
  • Give company a personality online and helps to differentiate
  • Soft sell to people who may not care otherwise
  • Turn website into a resource: Increase return visitors, increase time on-site, increase conversions
  • Sending 1:1 emails to share with prospects or candidates

So, think it’s time to take advantage of all the bonuses a blog can bring to your staffing or recruiting firm? Contact one of our marketing experts at [email protected], and let us put a plan into action for you!

And don’t forget – blogging is included in the HUGELY discounted Digital Dominance bundle. But this deal won’t be around forever. Click here to learn about this and other 2016 bundles!


Bundles Bundle CTA


Share this:

Hey you! Don’t miss out…


Get our best marketing tips—one idea a week. You’ll also get invites to our webinars, and exclusive offers on our products and services.

You may also like