3 Strategies to Fill Job Orders Faster How are you filling all your open job orders right now? Posting more job ads? Increasing your spend on Indeed and other pay-per-click sites? Desperately posting jobs on social media? With unemployment at record low levels, these all too common tactics are likely to produce few, if any,… Continue reading
Staffing industry veterans knowthere are peaks and valleys in demand for talent. Sometimes there are more candidates than jobs, other times — like right now — there are more jobs than candidates. In the United States, the unemployment rate has been below 6% since 2014, presently, it’s hovering near 4 %. That’s great news for… Continue reading
1. Have a clearly defined goal. If you don’t know what you want out of your email, chances are the readers won’t either. Lay your message out as clearly as possible to reach the largest audience and achieve a higher click-through rate. 2. Cut the crap. Remove excess content out of your email. It might… Continue reading
Winning (and retaining) business and talent in the staffing industry requires a comprehensive marketing strategy, including a killer website. But after you have built this great site, it’s essential that you keep clients, prospects and candidates engaged and coming back to your website. Research has shown returning site visitors are 2x more likely to apply… Continue reading
In today’s digital world, information is endless, and one can look up almost anything on the internet. For recruitment companies and staffing firms, this can be fantastic! … or it could be detrimental to your business’s long-term success. Websites like Glassdoor, Yelp, and Google allow the ordinary citizen to research what candidates, clients, and even… Continue reading
The Facebook job application is a great addition to the already growing social media network. Consistently posting Facebook jobs to your page is great, but are they really that great if no one is seeing them? If you want to get your Facebook jobs noticed by a larger audience than just your followers, you don’t… Continue reading
Staffing companies across the country are struggling to find talent now that national unemployment has been hovering around 4 percent. Nearly everyone who wants a job has one, and most talented people aren’t spending their free time browsing job boards. Getting openings in front of the right people at the right time requires a significant… Continue reading
If you’re reading this because your boss forwarded you the link…stay with me. I promise there will be enough information in this post to not only survive your summer internship, but also excel in a way that helps you fight for a job when you graduate. In the time I’ve spent working at Haley Marketing… Continue reading
We often joke at the Haley Marketing Group that social media changes by the month, week or even by the day. (Seriously, if you login to your favorite social media application, you probably notice something different by the week.) That is a challenge but it’s also exciting. New features become available. With new features, we… Continue reading
I recently had the opportunity to record a podcast with Todd Lewandowski, host of Haley Marketing’s Secrets of Staffing Success. In this session, we opened it up to listener questions. We asked staffing and recruiting professionals to share their marketing questions with us, and Todd grilled me with question after question! One of the questions asked… Continue reading
A very special episode of Secrets of Staffing Success, where we take your question! I’m joined by Brad Smith our Director of SEO & Social Media. Some of the questions we tackle in this episode… What are the three most important areas we need to focus on for successful SEO program? In the past 6… Continue reading
David Searns, CEO of Haley Marketing Group, will be delivering the keynote speech at the 2018 ABD Users Conference, August 2-3 in Chicago. His address, Creating Your Core Story, looks at ways staffing companies can identify and leverage their true differentiators in the market. Today, too many companies are using the same words to describe… Continue reading
Logos. Core stories. Blog posts. Web designs. Every day, our creative team is challenged to find fresh and highly engaging ways to communicate with myriad audiences. And every day, we tap into our creative powers to meet those challenges. It makes sense – we’re marketing professionals! But creativity is about much more than pictures, words… Continue reading
A couple of weeks ago, we examined the decision-making process behind keeping the job board spend flexible and avoiding a long-term contract. In that blog post, there are a number of reasons to avoid the long-term commitment. One of those reasons in restricting the reach of your job postings. What do I mean by restricting… Continue reading
Glassdoor recently compiled a great list of HR and Recruiting statistics. You can see the full collection of 65 HR and Recruiting Stats for 2018 here. But, here are the key stats that I feel are a very compelling reason to partner with a staffing and recruiting firm: 76% of hiring decision-makers say attracting quality… Continue reading
I recently had the opportunity to record a podcast with Todd Lewandowski, host of Haley Marketing’s Secrets of Staffing Success. It was a great session because we opened it up to listener questions. We asked staffing and recruiting professionals to share their marketing questions with us, and Todd grilled me with question after question! One… Continue reading
