With chatbots, AI and RPA (robotic process automation) changing the way you engage with talent and fill job orders… …is email marketing dead? No way. Here’s why: Email generates, on average, $38 for every $1 invested. That’s a 3,800% ROI! 99% of people check email daily. 73% of millennials prefer email communication when receiving marketing… Continue reading
Email marketing is a powerful tool; providing some of the highest ROI among digital channels. Email newsletters, when executed properly, can improve engagement and build connections. But did you know your newsletter content can do even more? When Is a Newsletter More Than “Just” Email? Recently, Vector Technical, Inc. came to our team looking for… Continue reading
One of the best reasons to use an email marketing service is that you can see who is receiving and opening your emails. We get a lot of questions about how to read the HaleyMail report, here is a quick summary: Date – Shows the time and date the mailing went out, and the subject… Continue reading
If you’re an owner or a sales rep for a staffing firm you’ve probably heard the phrase, “We’re not hiring” too many times over the past year. But maybe things are starting to turn around. One of the best features of our HaleyMail service is the ability to see what specific links recipients are clicking… Continue reading
